BLACK ADAM Unlikely To Turn A Profit, Sequel In Doubt

>While BLACK ADAM crossed the $150 million domestic and $350 million global milestones this weekend, that’s not going to be enough to turn a profit on a $195 million blockbuster that was accompanied by an expensive global marketing campaign. Even if the film somehow inched its way to the $400 million worldwide mark, BLACK ADAM will fail to get out of the red.

>The sequel, at least at a $200 million budget, is far less likely to happen now due to the movie's disappointing performance, especially considering how Warner Bros. has been cutting costs left and right following its merger with Discovery. While DC Studios bosses James Gunn and Peter Safran will probably keep Black Adam in the DCU, greenlighting another $200 million sequel with results like these is completely off the table.

https://www.thewrap.com/black-adam-box-office-doomed/

  1. 2 weeks ago
    Anonymous

    Can anyone give an explanation about global marketing campaigns? Can't they just use their official social media to cut half of it?

    • 2 weeks ago
      Anonymous

      The conventional wisdom is that a movie's box office haul needs to double its production budget in order to simply break even. Only after that does it start to actually turn a profit*

      Furthermore, this was a big budget tentpole movie starring Dwayne "The Rock" Johnson. Simply breaking even is not good enough. If WB does greenlight a sequel it will mean them basically admitting that they have no more cards left to play and are willing to take the L to keep Dwayne "The Rock" Johnson in their corner because they have no other ideas going forward.

      *("Hollywood Accounting" is notoriously full of bullshit to the point that there are entire law firms that do nothing but argue over the studio shenanigans but this serves well enough as a general rule)

    • 2 weeks ago
      Anonymous

      The conventional wisdom is that a movie's box office haul needs to double its production budget in order to simply break even. Only after that does it start to actually turn a profit*

      Furthermore, this was a big budget tentpole movie starring Dwayne "The Rock" Johnson. Simply breaking even is not good enough. If WB does greenlight a sequel it will mean them basically admitting that they have no more cards left to play and are willing to take the L to keep Dwayne "The Rock" Johnson in their corner because they have no other ideas going forward.

      *("Hollywood Accounting" is notoriously full of bullshit to the point that there are entire law firms that do nothing but argue over the studio shenanigans but this serves well enough as a general rule)

      The 'conventional wisdom' is based on needing to pay off three things

      1. the production budget - this is the amount spent to produce the film, including all cast salaries (except when people are on a percentage of the gross, which is common for stars, which further hits the profitability of the film)

      2. the marketing budget - this is the amount spent to market the film, including all the ad campaigns, the people who created those campaigns, pushed them (including on socials etc), the trailers (studios sometimes believe they can save money doing trailers in-house, and it is rarely true - cutting a good trailer is a specific skill that most editors don't have)

      3. the distribution cost - this is usually eyeballed as around 50% of the gross; it is that high because movie theaters usually stand empty but still need to be paid for by their owners even when they are empty; from ground rent to utilities to staff to maintenance and upgrades, it all has to be paid for somehow, so the distribution companies (who manage the actual sending of movies to theaters as well as arranging the best deals and getting theater chains to take on movies they don't think will be popular, among other stuff) and the theaters take about half the gross ticket price between them. A movie theater over any good month is maybe 10% occupancy during open hours, on average.

      Some of it is negotiable - you can make a movie that looks very like a movie that cost $50m more for $125m-$150m if you have the right people; you can make a movie cheaper if you think a smaller star can carry it, you can get a better rate from distribution if your movie is likely to not just open well but pack them in for weeks, you get a worse rate if your movie stinks before it's even released. But it all has to be paid for somehow.

      So if you overspend and under-perform, you sink fast. "Hollywood Accounting" also exists but is a whole other thing. This is just business.

      • 2 weeks ago
        Anonymous

        very good explanation anon, thanks.

    • 2 weeks ago
      Anonymous

      The conventional wisdom is that a movie's box office haul needs to double its production budget in order to simply break even. Only after that does it start to actually turn a profit*

      Furthermore, this was a big budget tentpole movie starring Dwayne "The Rock" Johnson. Simply breaking even is not good enough. If WB does greenlight a sequel it will mean them basically admitting that they have no more cards left to play and are willing to take the L to keep Dwayne "The Rock" Johnson in their corner because they have no other ideas going forward.

      *("Hollywood Accounting" is notoriously full of bullshit to the point that there are entire law firms that do nothing but argue over the studio shenanigans but this serves well enough as a general rule)

      [...]
      The 'conventional wisdom' is based on needing to pay off three things

      1. the production budget - this is the amount spent to produce the film, including all cast salaries (except when people are on a percentage of the gross, which is common for stars, which further hits the profitability of the film)

      2. the marketing budget - this is the amount spent to market the film, including all the ad campaigns, the people who created those campaigns, pushed them (including on socials etc), the trailers (studios sometimes believe they can save money doing trailers in-house, and it is rarely true - cutting a good trailer is a specific skill that most editors don't have)

      3. the distribution cost - this is usually eyeballed as around 50% of the gross; it is that high because movie theaters usually stand empty but still need to be paid for by their owners even when they are empty; from ground rent to utilities to staff to maintenance and upgrades, it all has to be paid for somehow, so the distribution companies (who manage the actual sending of movies to theaters as well as arranging the best deals and getting theater chains to take on movies they don't think will be popular, among other stuff) and the theaters take about half the gross ticket price between them. A movie theater over any good month is maybe 10% occupancy during open hours, on average.

      Some of it is negotiable - you can make a movie that looks very like a movie that cost $50m more for $125m-$150m if you have the right people; you can make a movie cheaper if you think a smaller star can carry it, you can get a better rate from distribution if your movie is likely to not just open well but pack them in for weeks, you get a worse rate if your movie stinks before it's even released. But it all has to be paid for somehow.

      So if you overspend and under-perform, you sink fast. "Hollywood Accounting" also exists but is a whole other thing. This is just business.

      why can't streaming make up the difference?

      • 2 weeks ago
        Anonymous

        Having one movie on streaming doesn't make that much of a difference now that HBO Max is established

        https://i.imgur.com/6GSFcW8.jpg

        >While BLACK ADAM crossed the $150 million domestic and $350 million global milestones this weekend, that’s not going to be enough to turn a profit on a $195 million blockbuster that was accompanied by an expensive global marketing campaign. Even if the film somehow inched its way to the $400 million worldwide mark, BLACK ADAM will fail to get out of the red.

        >The sequel, at least at a $200 million budget, is far less likely to happen now due to the movie's disappointing performance, especially considering how Warner Bros. has been cutting costs left and right following its merger with Discovery. While DC Studios bosses James Gunn and Peter Safran will probably keep Black Adam in the DCU, greenlighting another $200 million sequel with results like these is completely off the table.

        https://www.thewrap.com/black-adam-box-office-doomed/

        Good. Movie didn't need to be that ass

  2. 2 weeks ago
    Anonymous

    Doesn’t help that it was banned in China.

    • 2 weeks ago
      Anonymous

      China has been under double-secret Covid lockdown for a while now, not to mention Xi is in full Anti-West mode. It was never going to make bank in China. The Batman DID open in China and made peanuts.

      • 2 weeks ago
        Anonymous

        >China has been under double-secret Covid lockdown for a while now
        Wht they know that we don't?

        • 2 weeks ago
          Anonymous

          Their vaccine is basically water. And even if they were willing to pay out the arse for a real vaccine, nobody has that kind of production capability to supply all of China.

  3. 2 weeks ago
    Anonymous

    What's the gameplan here? When will they hard reboot? When Aquaman 2 bombs?

    • 2 weeks ago
      Anonymous

      it's too late. People are already over superhero films, and by the time they could get a good version of DC going, nobody is going to care any more

    • 2 weeks ago
      Anonymous

      They will slightly reset things with The Flash. Then if things still aren’t good, probably reset things with Infinite Crisis on Infinite Earths.

      • 2 weeks ago
        Anonymous

        That's implying Flash ever comes out. Furthermore, I'm fucking offended that our first ever Flash movie only serves as a damn reset button

        • 2 weeks ago
          Anonymous

          Flash cost 200 mil, it's coming out unless Ezra literally rapes or murders someone on video. Which might happen, but anything short of that it's coming out.

          • 2 weeks ago
            Anonymous

            50/50 I would think.

          • 2 weeks ago
            Anonymous

            I'm expecting direct to stream quiet mess like New Mutants was after Disney bought FOX. WB clearly wants to distance themselves from Ezra due to his behavior, and the actor has alienated most of social media with bad optics. In any case its not going to make a profit.

            They're more likely to just soft-reboot like with Suicide Squad

            • 2 weeks ago
              Anonymous

              Do they even have the money to finish production/market more of these? Batgirl never got post-production monies, Black Adam is losing them money, anyone who can look at the Shazam 2 trailer and believe THAT is going to make bank is insane.

              • 2 weeks ago
                Anonymous

                I'm still fucking pissed about Shazam 2. First movie was solid, and had a great stinger. Now we're denied Mister Mind and the Monster Society of Evil.

              • 2 weeks ago
                Anonymous

                Not sure if general audiences would have bought Mr. Mind....but it would have been a risk worth taking. The preview of what they DID make looks dire.

              • 2 weeks ago
                Anonymous

                Tbf I thought the same when Shazam's first teaser came out but the actual movie turned out decent.

              • 2 weeks ago
                Anonymous

                Yes, but the trailer for Shazam is part of what killed it. It seemed like it was selling itself as a genre parody.

              • 2 weeks ago
                Anonymous

                Let me paint you a picture.
                >Mister Mind hitches a ride inside Doctor Sivana and tasks him to find an ancient spellbook.
                >They get it, and break down the barriers between magic worlds
                >Form Monster Society of Evil
                >Shit is going crazy in each realm
                >Billy takes his foster parents to the Rock of Eternity to keep them safe until shit is under control
                >Turns out Mister Mind hijacked one of his folks at one point, and wanted to get to the Rock of Eternity for the endgame
                >Using each of the monster members to complete a grand spell, Mister Mind feeds off the Rock of Eternity's magic
                >Get giant Mister Mind with godlike powers fucking up Earth

              • 2 weeks ago
                Anonymous

                I don't care for Johns' Shazam family
                I don't care for "Magic Luthor" Sivana
                I'm not a big fan of dorky Shazam.

              • 2 weeks ago
                Anonymous

                I mentioned none of those things....

              • 2 weeks ago
                Anonymous

                I'm not going to be enthusiastic about MORE Magic Luthor right away, a Superman movie can barely be made without Luthor as it is.
                And I just don't care for the overall irreverent tone of Johns'-derived Shazam.
                Sorry. You pretty well lost me with "ride inside Doctor Sivana".

              • 2 weeks ago
                Anonymous

                >You pretty well lost me with "ride inside Doctor Sivana".
                Because that's how fucking Shazam 1 ends, teaming up with Sivana. Furthermore, Sivana doesn't have magic powers anymore, so we'd be getting more science shit

              • 2 weeks ago
                Anonymous

                They already finished the movie, and it looks terrible. It does not look to reach Shazam/Black Adam box office, and it looks considerably more expensive.
                And Eminem? Really?

              • 2 weeks ago
                Anonymous

                >They already finished the movie, and it looks terrible.
                No shit Sherlock, I we were talking about the sequel with Mister Mind that won't ever happen. We know the sequel coming out looks awful. Did you just lose track of the conversation?

              • 2 weeks ago
                Anonymous

                Weirdly even normies were hyped for Mr. Mind

              • 2 weeks ago
                Anonymous

                I'm sure Sandberg is saving him for the third film

            • 2 weeks ago
              Anonymous

              No it won't. Batgirl was direct to streaming and they destroyed it. Flash is theaters or nothing.

              • 2 weeks ago
                Anonymous

                You have to take into account there's still Anons who think the lead actor kidnapped a bunch of orphans or whatever Rolling Stone said.
                Ezra is a huge schizo asshole but what he actually did was so overblown it's kind of unprecedented. The actor for Homelander disfigured another guy with a piece of glass at a bar and that somehow got less attention on social media than what Ezra did which amounted to a bunch of he said, she said mentally ill behavior but nothing overtly malicious
                It's gonna be pretty easy for WB to clear up since only the burglary has actual legal backing and even that will most likely get tried down to a misdemeanor given the circumstances
                Not defending the fag btw, just kind of shocked how a bunch of entertainment trades were able to manipulate people online so easily without actual evidence behind the headlines.

              • 2 weeks ago
                Anonymous

                >Defend actor against exaggerated accusations by leveling exaggerated accusations against a different actor

                Bold move, let's see if it pays off for you.

              • 2 weeks ago
                Anonymous

                It's not accusations when there was pictures and a 12 month prison sentence Anon.

              • 2 weeks ago
                Anonymous

                If a slash on the forehead (for which he was actually punished, it seems) is a disfigurement, then Ezra manhandling women and stealing booze is qualified assault and burglary.

              • 2 weeks ago
                Anonymous

                >Ezra is a huge schizo asshole but what he actually did was so overblown it's kind of unprecedented. The actor for Homelander disfigured another guy with a piece of glass at a bar and that somehow got less attention on social media than what Ezra did which amounted to a bunch of he said,
                Because Ezra did way more. He got arrested twice, a burglary charge, had multiple restraining orders and accusations against him in less than 3 months and Ezra didn’t even deny any of it.
                >It's gonna be pretty easy for WB to clear up since only the burglary has actual legal backing and even that will most likely get tried down to a misdemeanor given the circumstances
                Doesn’t matter. They’ll kick his ass to the curb after Flash comes out.
                >Not defending the fag btw
                Yes you are. Don’t try to hide Ezrafag

              • 2 weeks ago
                Anonymous

                So? No arrest led to a guilty conviction because of circumstances, the restraining orders were thrown out in court because they were baseless, and all the "accusations" were insane shit about running a cult out of an AirBNB or whatever the fuck.
                Listen think whatever you want, but you're delusional if you think the media didn't play all that stuff up for outrage clicks. And that Miller's situation has way more nuance and context that is missing and that there was uncontrollable factors trying to leverage or spin the situation.
                Like I said, it's unprecedented and all the stories have tons of holes that can be filled in to assuage people who are upset on social media.
                It's insane how this happened so long ago and people are still seething about it because MSM didn't bother to update the public on any of the cases.

              • 2 weeks ago
                Anonymous

                By the way, where in the statement WBD/Miller gave is a confession to anything other than erratic behavior and mental illness, which again is what obviously occurred?
                Not denying something doesn't mean it happened, someone who is quick to deny everything strikes me as more guilty than someone who has reality on their side and is therefore more afforded the luxury of staying quiet.

          • 2 weeks ago
            Anonymous

            Right now there’s a lot of tension between sunk cost and the law of diminishing returns.
            If enough stuff flops, they may just wash their hands of it all completely, and cancel remaining unreleased projects like Flash

      • 2 weeks ago
        Anonymous

        How about resetting things with a press release saying they won't move forward with the DCEU continuity and the next project will be its own thing instead of making a whole-ass expensive blockbuster to justify something that's almost 10 years past due?

    • 2 weeks ago
      Anonymous

      gameplan?

  4. 2 weeks ago
    Anonymous

    Do they really need a Black Adam sequel? He could appear in any team movie or the Shazam series.

    • 2 weeks ago
      Anonymous

      Rock considers himself too big for Shazam. He wants to fight Superman.

      • 2 weeks ago
        Anonymous

        Too bad, Black Adam fights Shazam.
        If he fights Supes, it's an event comic and not for long.

        • 2 weeks ago
          Anonymous

          >If he fights Supes, it's an event comic
          Superman fought a guy on his level with electric powers before. It was Superman IV. Black Adam may as well be Nuclear man with how many normies give a shit j

      • 2 weeks ago
        Anonymous

        Dwayne Johnson fucking hates Shazam, that's why he kept pushing for and hyping up a Superman confrontation instead.

        Wanting Black Adam to fight Superman doesn't mean he hates Shazam. He just rightfully recognizes that movie Shazam is lame as fuck.

        • 2 weeks ago
          Anonymous

          Too bad for him, Black Adam is Shazam's archnemesis/rival. Should have picked Braniac if he wanted to go up against Superman.

          • 2 weeks ago
            Anonymous

            He could have been a fine Kalibak, I think Mongul would be a bit of an ask though, given his limited talents in acting.

            • 2 weeks ago
              Anonymous

              He really should have played a one-off kinda role.
              Black Adam is somewhat relevant to the overarching DC universe, so hiring one of the most expensive, overrated and hard to work with actors to play as him, was a really bad move from Warner.

              • 2 weeks ago
                Anonymous

                >hard to work with

                The Rock is notoriously one of the nicest actors to work with, though.

              • 2 weeks ago
                Anonymous

                To work as an actor with yes, he has insane demands that drag movies down though

        • 2 weeks ago
          Anonymous

          > He just rightfully recognizes that movie Shazam is lame as fuck.
          And yet Shazam was better than Black Adam. Was even praised by critics.

          • 2 weeks ago
            Anonymous

            >Was even praised by critics.
            Not that I disagree that Shazam! was better than Black Adam (though personally I really enjoyed both), but you can't trust the critics on Black Adam, they've had their minds warped by the MCU.

            • 2 weeks ago
              Anonymous

              >Marvel bought the critics

              • 2 weeks ago
                Anonymous

                I think it's less that Marvel bought the critics, and more that Marvel films used to be really good, and they were praised, and all the critics got used to the idea that MCU=quality, and then the quality has been slowly degrading over the years and the critics haven't noticed because they've been slow boiled like frogs. So now if a superhero film does fit the MCU mould (tons of shitty CGI, constant quippy dialogue under-mining every scene, and so woke it has insomnia) they call it shit. The MCU is a high fructose and sugar diet and critics are type 2.

              • 2 weeks ago
                Anonymous

                >tons of shitty CGI, constant quippy dialogue under-mining every scene, and so woke it has insomnia

                Just like Black Adam?

              • 2 weeks ago
                Anonymous

                None of that was in Black Adam, there were jokes, but it was a lot more physical comedy, and the serious scenes were allowed to be serious without someone needing to immediately break the tension. And the closest it got to being woke was race-swapping a couple characters, and making reference to shitty U.S. world police self-serving foreign policy. It didn't have shit tons of gay or BLM pandering throughout the whole film, like basically every Marvel film has now.

                I think part of it is that the marvel formula doesn’t really work for anyone but Marvel. What DC should be doing is more stand alone films that are more creator/character driven

                >the marvel formula doesn’t really work for anyone but Marvel.
                It barely works for Marvel anymore.
                >What DC should be doing is more stand alone films that are more creator/character driven
                I agree and they seem to be doing that with films like Joker and The Batman, I think Black Adam got screwed over by all the behind-the-scenes shit going on with WB right now. I'd love to see the cut with the more emotionally weighty stuff added back in that apparently got cut out.

              • 2 weeks ago
                Anonymous

                I think part of it is that the marvel formula doesn’t really work for anyone but Marvel. What DC should be doing is more stand alone films that are more creator/character driven

    • 2 weeks ago
      Anonymous

      Dwayne Johnson fucking hates Shazam, that's why he kept pushing for and hyping up a Superman confrontation instead.

      • 2 weeks ago
        Anonymous

        If Black Adam doesn't get a sequel and is the villain of Shazam 3 the Rock might just break his fucking contract.

        The entire point, in Johnson's own words, is to fight Shazam. By fighting Superman first, given Superman's vulnerability to magic, it establishes Black Adam as a threat to the DC universe. It makes Shazam's fight with him carry much more narrative weight.

        • 2 weeks ago
          Anonymous

          Oh please, anon. Dwayne just hated Shazam and doesn’t want to be associated with him. He wants himself to fight and defeat Black Adam.

          • 2 weeks ago
            Anonymous

            >He wants himself to fight and defeat Black Adam.
            I fucking hate multiverse stories.

          • 2 weeks ago
            Anonymous

            It's like wanting to build up Reverse Flash as a wonder woman rival before the Flash or having Sinestro as a superman rogue before having him meet Hal

            Why play a character with a blatant connection to a hero you don't want to share screen time with?

        • 2 weeks ago
          Anonymous

          that doesn't really make sense unless superman loses, which would be retarded. Who the fuck would go to the movies to see superman lose to someone that punches harder than him. Superman's the underdog.

          • 2 weeks ago
            Anonymous

            >Who the fuck would go to the movies to see The Avengers lose to someone that punches harder than them.

            This is you.

            • 2 weeks ago
              Anonymous

              >Cavill-Man = The Avengers.
              Even the most delusional Cavill fanbois can't be this delusional.

              • 2 weeks ago
                Anonymous

                Are you genuinely retarded? I'm not saying that DCEU Superman is as good as the Avengers, I'm pointing out the retardation of the other guy claiming that nobody would go to see a movie where the hero loses to the stronger villain.

              • 2 weeks ago
                Anonymous

                We had that movie, it was called Batman vs Superman, and it did not light the world on fire.
                In fact it massively underperformed "Steve and Tony get upset and have a breakup".

              • 2 weeks ago
                Anonymous

                >What if big dumb le muscleman villain beats up Supes, and actually WINS?!
                Might as well sign Snyder and have him rape Superman while you are at it.
                They already KILLED Superman by giant muscle beast, and audiences yawned.

            • 2 weeks ago
              Anonymous

              DCEU Superman would easily solo the MCU Avengers, though.

        • 2 weeks ago
          Anonymous

          >superman losing
          black adam bros... are we delusional?

          • 2 weeks ago
            Anonymous

            Dwayne a delusional narcissist? It's more likely than you think!

        • 2 weeks ago
          Anonymous

          There's already some narrative weight because Billy is essentially Black Adam's son but as a zoomer.

        • 2 weeks ago
          Anonymous

          that doesn't really make sense unless superman loses, which would be retarded. Who the fuck would go to the movies to see superman lose to someone that punches harder than him. Superman's the underdog.

          >Who the fuck would go to the movies to see superman lose
          There's nothing wrong with having Superman lose, especially if it acts as a cliffhanger to Shazam! 3 where Superman and Shazam team up to take on Black Adam. The only issue is that they already blew the whole "Superman loses and dies" thing with BvS, which makes Superman losing be far less impactful.

        • 2 weeks ago
          Anonymous

          that makes no sense and is just cope
          It should be the other way around

          Makes sense that Rock would fall for terrible wrestling booking logic and ruin a cinematic universe behind it

      • 2 weeks ago
        Anonymous

        The conventional wisdom is that a movie's box office haul needs to double its production budget in order to simply break even. Only after that does it start to actually turn a profit*

        Furthermore, this was a big budget tentpole movie starring Dwayne "The Rock" Johnson. Simply breaking even is not good enough. If WB does greenlight a sequel it will mean them basically admitting that they have no more cards left to play and are willing to take the L to keep Dwayne "The Rock" Johnson in their corner because they have no other ideas going forward.

        *("Hollywood Accounting" is notoriously full of bullshit to the point that there are entire law firms that do nothing but argue over the studio shenanigans but this serves well enough as a general rule)

        >Dwayne Johnson
        Who hired that guy?

    • 2 weeks ago
      Anonymous

      If Black Adam doesn't get a sequel and is the villain of Shazam 3 the Rock might just break his fucking contract.

    • 2 weeks ago
      Anonymous

      Rock was offered the part of Bluto in the Popeye movie
      Wanted to make a Bluto solo movie instead
      Didn't want to fight Popeye in the sequel
      Wanted to fight Flash Gordon for some reason

      • 2 weeks ago
        Anonymous

        Best post. Truly enlightened.

  5. 2 weeks ago
    Anonymous

    Maybe if Hollywood learned how to make decent films without insane cost over-runs and then relying on fucking China to make their money they wouldn't keep having this issue.

  6. 2 weeks ago
    Anonymous

    the STACYcu always wins

    • 2 weeks ago
      Anonymous

      that she-hulk ain't a Stacy.

  7. 2 weeks ago
    Anonymous

    Im glad it flopped
    The rock was full on ego tripping and thinking he was above a shazam cameo and that will likely end up being a detriment to both films now

    Nobody cares about black adam he is not DC's thanos
    He needed to come back down to earth maybe doing cameos going forward will humble him

    • 2 weeks ago
      Anonymous

      WBD's stock will hit single-digits before the month is out, I don't think this whole thing is going to survive the year.

      • 2 weeks ago
        Anonymous

        zaslavs goal was always to gain stock price and valuation and then sell to another entity
        I doubt he can manage that when the company keeps tanking and they keep cutting more and more to compensate

        its just a series of maneuvers to plug up holes and stop the losses vs actually making money lol

  8. 2 weeks ago
    Anonymous

    what emotion is this expression supposed to convey

  9. 2 weeks ago
    Anonymous

    A new Superman movie trilogy is their only hope to save this mess. and who knows if that can even do it at this point with how much they've fucked the character over.

    • 2 weeks ago
      Anonymous

      Cavill still got hype. And if they allow him more input than the witcher writers did, we might get some good will going.

      • 2 weeks ago
        Anonymous

        Not with the normies needed to make a big budget film successful. His fanboys are too small an audience to matter.

        • 2 weeks ago
          Anonymous

          I’d argue he’s more popular with normies than fanboys

          • 2 weeks ago
            Anonymous

            >I’d argue he’s more popular with normies than fanboys
            If that were true, Batman vs Superman would have easily been WB's highest grossing film ever (at the time), eclipsing the Nolan films.

            • 2 weeks ago
              Anonymous

              Films still have to be good to be successful and BvS (both versions) are complete garbage.

  10. 2 weeks ago
    Anonymous

    The movie clearly failed because he didn't hit the People's Eyebrow even one time throughout the whole film.

  11. 2 weeks ago
    Anonymous

    We could've got a good Shazam sequel instead of this weird situation where Billy is just gonna ignore this guy till Superman jobs to him

  12. 2 weeks ago
    Anonymous

    Audiences don't care about Shazam. So it made perfect sense for the Rock to not want to have his character anchored to a smaller hero and obviously would want to set his eyes on Superman, but when your entire movie universe is build around characters like Shazam, Black Adam, Harley Quinn you are kind of fucked. I guess there is a Flash movie coming too but that is going to make things even more of a mess apparently.

    • 2 weeks ago
      Anonymous

      Audiences don't care about Black Adam either, literally the only reason he's entered the mainstream consciousness is because of Dwayne Johnson and that's all they see, not Black Adam.

      • 2 weeks ago
        Anonymous

        I think Rock Weariness kicked in well before Cape Fatigue.

  13. 2 weeks ago
    Anonymous

    It would be like Deathstroke becoming a Batman villain over a Titans one... oh wait... that already happened...

  14. 2 weeks ago
    Anonymous

    People will see it once just because it has THE ROCK!

    Everybody LOVES THE ROCK!

  15. 2 weeks ago
    Anonymous

    I don't get it, fucking Jumanji movies get 900 and 800 millions in the boxoffice and a superhero movie with the Rock can't even reach 400? even awful Venom 2 did 500

    • 2 weeks ago
      Anonymous

      Jumanji is an ensemble movie with funnier people than the Rock in it. Dwayne isn't responsible for the Fast and Furious' huge hauls either.

    • 2 weeks ago
      Anonymous

      The rock needed other talent to carry him to there and in FF, Brosnan wasn't enough I guess

      • 2 weeks ago
        Anonymous

        Also, this is The Rock's third "badass from the sandal and toga era" character, and he just doesn't have the acting chops to make Teth Adam distinct from Hercules and Scorpion King.

        Also, none of these three movies are particularly good.

  16. 2 weeks ago
    Anonymous

    DC will never win

  17. 2 weeks ago
    Anonymous

    Good.

    Fuck the Rock and the raping/squandering of the JSA.

  18. 2 weeks ago
    Anonymous

    It's out on YTS
    6/10, I'd give Shazam a 7

  19. 2 weeks ago
    Anonymous

    Kind of bold to have an Israeli main villain

  20. 2 weeks ago
    Anonymous

    I read comments by anons about the heroes not realizing you have to read the crown inscription upside down. Still kind of dumb but it's not as bad as they made it sound, Just to clarify, the inscription can't be read normally when upside down, they have to flip the letters around themselves.

Your email address will not be published. Required fields are marked *