Disneys Bob Iger On Reducing Marvel Output, Balancing Sequels And Original Films

Disney CEO Bob Iger said the company will limit its output of Marvel movies to “two good films” a year — three maximum — from about four and also cut the numbers of TV series spinoffs for the franchise.

Speaking on a conference call with analysts Tuesday after quarterly numbers, Iger took questions about the studio strategy after some high-profile misses led to widespread talk of “superhero fatigue.”

Marvel shows will dip to two series a year from four. He called output “a vestige of basically a desire in the past to increase volume. We are stemmed from a desire in the past to increase volume. We are slowly going to decrease volume.”

Iger said he’s “working hard with the studio to reduce output and focus more on quality” and that “overall I feel great” about how things are shaping up.

He said Disney more broadly is going to balance sequels with originals but defended the latter. “There’s a lot of value in sequels” since the properties are known and require less effort in terms of marketing.

“We had gone through a period where our original films in animation were dominating. We are now swinging back a bit to lean on sequels,” he said, noting Inside Out 2 coming this summer and plans for Toy Story 5. In terms of Marvel specifically, an original Thunderbolts is coming along with Deadpool & Wolverine this summer and new installments coming of Captain American and Avengers.

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  1. 3 weeks ago
    Anonymous

    Reduced Marvel output isn’t great news for exhibition as theaters struggle to return to pre-Covid levels with what seems to be fewer releases overall.

    Asked about 20th Century Fox content, he said “we’ll continue to look at the library to see what can be mined,” noting Alien: Romulus, “Avatar 3, which is coming, obviously Planet of the Apes, where there might be more opportunity pending the success of the [latest] film, to do more.”

    “I don’t think we’ll necessarily lean into the library, but we’ll continue to look opportunistically at it.”

    The film studio results are lumped in Disney’s entertainment division with linear networks and streaming, under Content Sales/Licensing & Other. The studio was a drag last quarter as the company noted lower theatrical distribution results with no significant titles released versus Ant-Man and the Wasp: Quantumania in the prior-year quarter, which also also included ongoing coin from Avatar: The Way of Water.

    Disney also noted higher film cost impairments for the quarter.
    Pressed on the studio, Disney CFO Hugh Johnston described a transition period. “We certainly feel very good about the upcoming slate [and] that the business should get back to profitability. We certainly feel good about it being a healthy, profitable business over time. Beyond that, I don’t want to get into quarterly guidance on a sub-component of one of our segments.”

    Article:
    https://archive.is/Q0ZMC

    • 3 weeks ago
      Anonymous

      wonder what did kevin think before and after whole she hulk thing

      • 3 weeks ago
        Anonymous

        Kevin Feige is a confirmed cuckold. I'm sure she liked all the shit she Hulk

    • 3 weeks ago
      Anonymous

      right because that's the problem not the quality of the stories they're trying to tell and the bullshit woke garbage that no one wants to see.

  2. 3 weeks ago
    Anonymous

    They can say whatever they want. Their current offerings already look like shit and reducing the amount doesn't make it any less shit.

    • 3 weeks ago
      Anonymous

      True, their output speaks for itself. Or stinks for itself.

  3. 3 weeks ago
    Anonymous

    >There’s a lot of value in sequels” since the properties are known and require less effort
    Eww

    • 3 weeks ago
      Anonymous

      Translation: we are creatively bankrupt and the general competency crisis in Hollywood will kill us soon.

    • 3 weeks ago
      Anonymous

      Translation: we are creatively bankrupt and the general competency crisis in Hollywood will kill us soon.

      >latest sci fi scholock is a Magnificent 7 ripoff
      >a story that's been ripped off thousands of times
      FFS

    • 3 weeks ago
      Anonymous

      >we're running out of ideas
      I see.

      • 3 weeks ago
        Anonymous

        Seems like they arnt willing to trust new/talented writers to create new IPs. Which begs the question why they don't fund a bunch of smaller projects and create a portfolio of talent that has proven themselves? Which makes me think the execs themselves are unable to judge good content and fear they will be ousted if a new breed of writer/director take over the industry.

  4. 3 weeks ago
    Anonymous

    >3 movies max
    Haven't they been doing this and failing?

    • 3 weeks ago
      Anonymous

      yes, Bob can't count

    • 3 weeks ago
      Anonymous

      he said 'good' have these frickres been purposely releasing bad films?

      • 3 weeks ago
        Anonymous

        Pretty much

  5. 3 weeks ago
    Anonymous

    If Marvel faces serious box office problems it means the outlook looks worse for DC.

    • 3 weeks ago
      Anonymous

      DC and Marvel will learn the hard way how the superhero fatigue ain't going away

      • 3 weeks ago
        Anonymous

        > Superhero fatigue doesn't exist bro, it's just a generational change in tastes.

        I hate this kind of critical thinking. Literally comic book movies have ruled the box office for 15 years, it was only logical that it would become tiring for audiences at some point.

        I'm sure all these capeshit hacks are worried that the genre will stop being profitable. Many of them will go back to making forgettable low-budget movies.

        • 3 weeks ago
          Anonymous

          Trends come and go, you'd think Hollywood of all places would know that.

          • 3 weeks ago
            Anonymous

            Well apparently some people in Hollywood don't see it that way.

            https://sg.news.yahoo.com/avengers-directors-marvel-recent-problems-143238992.html

            • 3 weeks ago
              Anonymous

              Massive copium and delulu from those frickers.

  6. 3 weeks ago
    Anonymous

    >3 movies max
    >2 shows
    That's the same shit as before

    • 3 weeks ago
      Anonymous

      I just wanna fast-forward to when Apple buys them or some shit

  7. 3 weeks ago
    Anonymous

    next play is to try and scale back on woke while still being woke. but we're not falling for it chudbros.

  8. 3 weeks ago
    Anonymous

    lmao, it's not "super hero fatigue"

    super heroes have always been popular, going back to the 1930's when some of them started out as comic strips in newspapers

    it's Iger fatigue
    it's Kennedy fatigue
    it's Johnson fatigue
    it's Abrams fatigue
    it's Kurtzman fatigue

    among many, many others

    none of these shit sticks has ever been popular and none of them ever will, because they suck at everything they do

    • 3 weeks ago
      Anonymous

      Point in your favor. Nepotism is screwing up the industry too.

      • 3 weeks ago
        Anonymous

        >Nepotism is screwing up the industry too.
        It's not just nepotism. It's generations of nepotism. Each new generation hires friends, family, acquaintances, who are slightly less talented on average than other people in the field. This barely makes a difference for each successive generation. But do consistently again and again, and the quality just nosedives because you've got less talented people hiring people even less talented than themselves. And then you end up in a situation where Amy Pascal is in charge of sony, Hamda is in charge of wb (until at&t bought it and Zaslav took over) and Kathleen Kennedy is in charge of Lucasfilms.
        And then you have directors like Taika Waititi who make one or 2 good films and are suddenly given hundreds of millions of dollars despite publicly saying that their films are forgettable and not art. And you get actors like Ezra Miller who are pushed despite being pr disasters or actresses like Amy Schumer who everyone hates but they keep trying to push again and again anyway despite it.
        And the people in charge are less and less capable of seeing when the writing is one the wall. So while in the 70s, or even 90s, they'd look at the current situation and see that hollywood was moments away from collapse and work overtime to find decent writers and directors and shit out some kinos to capture the public's imagination, the current elite just assume that everything will work itself out and focus on the next capeshit slop to throw $200m at without questioning what the money's actually being spent on

    • 3 weeks ago
      Anonymous

      Point in your favor. Nepotism is screwing up the industry too.

      I dont watch any capeshit, all the marvel stuff I've seen just look likedull and formulaic, green screened shitfests. But I did enjoy Joker (watched it on a flight) since it was something much different to the normal superhero bullshit.
      There needs to be some change and risks taken because you don't even need to watch any new Marvel film to know exactly how if plays out

  9. 3 weeks ago
    Anonymous

    >Kevin Feige says he’s comfortable with the MCU “being the underdog [again]. I prefer being able to surprise & exceed expectations”
    >“You’d have to live under a rock not to know that the last few Marvel movies have failed to ignite the world in the way that so many did”

    • 3 weeks ago
      Anonymous

      >We'll come back stronger than ever! Cringe as frick.

      Full article:
      https://archive.is/0nUfi

  10. 3 weeks ago
    Anonymous

    >3 movies
    >2 shows
    >a YEAR
    lol
    lmao
    "reducing"

    • 3 weeks ago
      Anonymous

      yeah, that's still too much

  11. 3 weeks ago
    Anonymous

    They're calling it super hero fatigue but I think it's worse than that. Ever since Hollywood start hiring/casting people for reasons other than talent no one cares anymore. I'm not giving people beneath me my time, energy, and money just because they exist.

    • 3 weeks ago
      Anonymous

      Zoomers also cant sit though films anymore and don't care about big box office releases. They just watch a 'best moments' round up on youtube

  12. 3 weeks ago
    Anonymous

    This opens the possibility that we may have a return to an era focused on talented directors and not franchises.

    • 3 weeks ago
      Anonymous

      Over hollywood's dead body!

  13. 3 weeks ago
    Anonymous

    Deadpool 3 will be huge but they’ll lie and spin it as “see superhero fatigue is lie!” When in fact he’s just a massively popular character as is Wolverine. Once Deadpool 3s run is over it will go back to shit

  14. 3 weeks ago
    Anonymous

    >Ironheart as one the two marvel D+ shows
    It's truly over.

    • 3 weeks ago
      Anonymous

      Ironheart and Daredevil Part One will be the two shows for 2025, Wonder Man and Daredevil Part 2 will be the two shows for 2026. There are ZERO shows announced beyond this. Originally all of this would have been out before end of 2024. They're clearly ending the Disney Plus live action shows, they were too expensive and didn't have the impact the movies did. Iger's spinning this as scaling back Marvel overall but all he's doing is killing the Disney Plus side of content, the movie output is fundamentally the same.

  15. 3 weeks ago
    Anonymous

    I wouldn’t have superhero fatigue is the movies were actually good. They did this to themselves

  16. 3 weeks ago
    Anonymous

    That's 3 movies and 2 shows too many

  17. 3 weeks ago
    Anonymous

    Another deep Hollywood (television) issue: streaming productions are done differently from syndicated tv productions, and it's killing the industry's next generation. I'll talk about writers because I'm most familiar with them.
    Old system, there'd be a writers room on or near the studio lot and the writers would write while production was going on. This meant that writers would get to observe, experience, and learn about other aspects of the business, like editing or working with actors. This experience was crucial to eventually becoming a showrunner.
    New system, for streaming shows, writers go to a room for 8-12 weeks, write every episode, and then they're done. Once all the scripts are done, then production starts. So the writers are completely removed from the process of making the show. They get no further experience in the industry and have virtually no input on the production.
    The writers who end up becoming showrunners a) probably got the job because they're friends with someone, and, b) don't know what they're doing because they were never able to learn. This creates the final problem, c) they are all yesmen for the studio.
    The studios don't mind because they get yesmen, so that's unlikely to change. And the product gets worse because new generations of workers aren't properly trained for their job.
    tldr shits fricked and the bosses aren't going to want to solve it, even if they're hermoraging money, because they'd be scared to give up control.

    • 3 weeks ago
      Anonymous

      I remember watching a DVD behind the production of "24" and what you say is what happened.
      While filming 24 the writers were still writing and rewriting due to requests from the producers. Hell, it was impossible to know how the season was going to end due to the constant changes,Although the constant twists and not knowing who was going to die was what drove 24 for a long time.

  18. 3 weeks ago
    Anonymous

    He thought all the shitty movies and shows that have been coming out were good too. I don't trust his judgement on anything. And to say you're hedging your bets on sequels because they take less effort to market just proves this. A shit movie is a shit movie, regardless if people are familiar with the characters. Look at every Thor sequel.

    • 3 weeks ago
      Anonymous

      I don't think he thought it was good. He just thought the masses would feed on any slop they put out, so who gives a shit. If Captain Marvel can me a billion dollars, then they figured everything will.

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