The guys behind the Transformers films confirmed they're going to be trying to sell G.I. Joe to a modern audience by tying it to the franchise.
What do you think? Could G.I. Joe work for a contemporary audience?
Modern Day G.I. Joe
The guys behind the Transformers films confirmed they're going to be trying to sell G.I. Joe to a modern audience by tying it to the franchise.
What do you think? Could G.I. Joe work for a contemporary audience?
The top gun sequel was a big success
But it didn't "Modern Audience" it stayed true to its roots.
I liked G. I. Joe Renegade although I don’t think that could be made today. Especially with Cobra being an evil Pharma company.
Copy Global Frequency: JOES only become active in their field when contacted. Otherwise they work normally in their respective jobs. "COBRA" becomes the designated term for any and all threats for the mission. Codenames only while on mission so Noah becomes "Headmaster" or whatever. Optimus and Primal begin to realize Cybertronians have been in contact with humans aside from them when they realize Megatron powers the Hoover Dam.
Hasbro keep doing it, it didn't take in IDW and it won't take here. They're never going to have a Hasbro-property Cinematic Universe no matter how bad they want it.
I just want to know why their front is a pizza box factory in Brooklyn
>Could G.I. Joe work for a contemporary audience?
The last three movies tanked (no pun ) hard at the box office. What do you think?
>I was about to ask Three? when I remembered Snake Eyes was a thing
Man, that movie was completely forgotten.
Only the Snake Eyes movie tanked, and it did have the excuse of them being dumb enough to release it during covid lockdowns.
Rise of Cobra and Retaliation were much lower-budget movies than the Transformers ones were, and both broke even. Nobody expects lower budget movies to be pulling in billions. Retaliation made significantly more money that Rise of Cobra on a much lower budget, which is a win for the studio. The franchise stalled after Retaliation because instead of just making a third movie, they wasted ten years trying to develop a Hasbro Cinematic Universe.
>Only the Snake Eyes movie tanked, and it did have the excuse of them being dumb enough to release it during covid lockdowns.
It probably tanked because it was a movie about Snake Eyes where he didn't even wear the iconic costume until the final act of the movie
There are many, many reasons why it tanked, like they went out of their way to not appeal to GI Joe fans at all, but the main one was just releasing it during a time when nobody was going to movies.
Shame that it's the second time they've cast a pretty good Scarlett and then we'll never see her in the role again.
>Could G.I. Joe work for a contemporary audience?
No, and tying it to Transformers didn't work for it in the IDW comics either
both of these were huge in the 80s but I think it's obvious at this point that Transformers is the one that actually has franchise longevity
MarLEL cinematic universe does GI Joe better than GI Joe themselves nowadays in terms of propaganda
too bad so sad
I feel bad for Hasbro. They want Joe to be big again so damn bad, but it never works.
>could a movie about a diverse cast of colorful badass American soldiers killing comically evil non-ideological terrorists work today?
The answer to this is, and always has been, "hell fricking yes," but for whatever everyone involved is always hellbent on just completely fricking it up for no reason or benefit.
I wonder how GI Joe isn't surviving in an age where John Wick, Rainbow Six Siege, Sicario and all these tactical action films/games seem to be doing just fine. Siege is pretty much GI JOE all in everything but name at this fricking point and I wonder why they keep avoiding any crossovers with COD or all the other military shooters which would be easy money.
I feel they keep fricking up current GI JOE cause they're trying to drift away from the tactical/military action which should be their bread and fricking butter.
Its because its a bad time to be glorifying the military.
The problem, imo, is that GI Joe reinvented itself in the 70's, 80's, and 90's to adapt to new audiences, but after the late 90's reboot bombed, Hasbro doubled down on the 80's reboot, and every reboot since has just been reboots of the 80's reboot. And the problem is, unless you're really into the 80's series, a lot of the 80's joes are just..corny
Furthermore, unlike Transformers where the design team from the 90's-early 2010s weren't diehard purists, GI Joe generally has fans of the old material working on it for decades. In the 90's/2000's, the design team buckled to fans of 12'' joes and pushed for more of those even though the market for those was drying up. That meant a lot of resources diverted for a dead end; toys that only appealed to an older, shrinking generation then the smaller toys remained variations of the 80's design for a long time because when the 90's reboots got mixed results, instead of trying something new again, they just listened to 80's fans for that side and doubled down. Anytime the franchise tries to experiment, the old fans start whining. When they attempt to chase trends, they also tended to do it poorly, unfortunately. So Sigma 6, the anime reboot, was handled strangely; the toys didn't look much like the anime,they didn't "feel" anime" they were a weird scale, etc. So when the kids don't respond, the company keeps panicking and chasing the aging adult market, again and again.
Meanwhile, with transformers, the team played more fast and loose. So a bunch of 80's fans hated Beast Wars, hated Armada, hated the movie...but then 10 years after BW, a crop of kids who grew up with it were more active in the fandom and it became a new branch of fans. And the same with armada. And the movies. And so on.
GI Joe should've gone MGS/anime-mecha influenced in the 2000's, special operator grit in the late 00's, and pseudo-sci-fi in the' 10s. But they just keep coming up short. 80's joe just isn't cool to kids anymore.
>GI Joe should've gone MGS/anime-mecha influenced in the 2000's, special operator grit in the late 00's, and pseudo-sci-fi in the' 10s. But they just keep coming up short.
You make a lot of valid points, but would you keep some of the core 80s characters, or attempt more things like Sgt Savage and GI Joe Extreme that had completely new casts?
Someone once said "Hasbro doesn't realize that kids don't want to play pretend soldier and shoot imaginary guns at each other anymore."
"Someone" is a fricking dipshit. The only difference now is they do it through Fortnite and Call of Duty instead of toys.
It's gonna be like the woke IDW comics with fat black women & gay navy sailors.
I am glad they confirm the Joes won't be the main focus. Oh well, bring the Predacons on Cobra side then if Maximals will return.
By the next Transformers sequel it's gonna be forgotten, remember sector 7? exactly.
It can't be done in the modern anti-military climate.