Ruby Gillman box office projections

It's over

CRIME Shirt $21.68

The Kind of Tired That Sleep Won’t Fix Shirt $21.68

CRIME Shirt $21.68

  1. 11 months ago
    Anonymous

    It was over from the start. The first trailer spoils the entire movie. Plus it's ugly to boot.

    • 11 months ago
      Anonymous

      This, I have no faith they'll pull a twist like with Megamind or surprise us like with Puss and Boots 2. When Grandma Kraken started to list off Ruby's powers like generic superhero I checked out.

    • 11 months ago
      Anonymous

      >The first trailer spoils the entire movie.
      I get the antispoiler cult is one of the endless groups that thinks they're victims and has convinced themselves that the thing that bothers them is a sink or swim issue for everyone else too, but the sheer lack of awareness is both ironic and fascinating.

      Outside of thrillers, 95% of movies have at least one trailer (if not the majority of the marketing campaign) that is a straight outline of the plot, because that's what audiences want, to know what movie they're going to watch, even if they b***h about it. How do you not know that, since that's specifically the thing that annoys you?

      • 11 months ago
        Anonymous

        Either you're dishonest or a moron
        >This movie is about a spy fighting a villain in a mask
        is not the same as
        >This movie is about James Dong, who lost his father when he was just 10 years old. Meet his villain, the man in the mask *Haha, I'm the man in the mask, and even though you thought your dad died when you were just 10, the truth is I survived. I'M YOUR FATHER* watch James Dong in theaters to find out who the man behind the man in the mask is *picture of James Dong in a cloning vat*

        • 11 months ago
          Anonymous

          >if I set up a false comparison I can make anything true!
          Yes, the second example is closer to what 95% of movie marketing campaigns do. The details withheld are more a matter of the limited length of a trailer than any desire to avoid spoiling, but they'll happily show you the capstone quotes and climactic scenes, because it gets you in the door to see the context.

        • 11 months ago
          Anonymous

          This.
          If they hadn't included the scenes of the final battle with Chelsea (in MULTIPLE trailers, right down to including the scene where the three generations combine their forces), you MIGHT be able to argue that the thing was just giving an "outline" of the movie to let people know what they're getting in for.
          This goes way further than was necessary.

        • 11 months ago
          Anonymous

          creative post

        • 11 months ago
          Anonymous

          We need to get Don LaFontaine back from the dead to make these movie trailers more bearable.

          • 11 months ago
            Anonymous

            Someone should make a youtube channel that is the opposite of "honest trailers", in that where they make trailers that are just doing what trailers are meant to be doing.

      • 11 months ago
        Anonymous

        Even if you ignore the people only complaining about a plot twist being spoiled. It literally walks you through the entire film.

        • 11 months ago
          Anonymous

          >It literally walks you through the entire film.
          >95% of movies have at least one trailer that is a straight outline of the plot

          • 11 months ago
            Anonymous

            Oh, you’re one of THOSE gays. I’m ducking out of this argument early.

    • 11 months ago
      Anonymous

      The real twist is that pseudo Ariel is actually grandmama's former bff (and equally old, because mermaids don't physically age, or she transformed like Ursula.) She's also a mermaid queen and the whole krakens vs. mermaids bullshit arose from some petty conflict between the two, perhaps caused by a misunderstanding. They make up in the end with the help of Ruby. Screencap this.

      I didn't watch it, but not all mermaids are white in the movie, and I doubt that whoever made this thing is tone deaf enough to say that a whole race of fish people, including brown/black women led by a girlboss are irredeemably evil monsters, in the current year.

  2. 11 months ago
    Anonymous

    I have not seen ONE thing about this movie outside of Cinemaphile.

    Do movie companies just not advertise anymore?

    • 11 months ago
      Anonymous

      It really does feel like studios have cut back since the pandemic. Puss in Boots had an abysmal opening but became very profitable thanks to WoM and christmas legs.

    • 11 months ago
      Anonymous

      I've seen trailers thrown around, but none of them received much attention.
      Then again I didn't see many people caring about puss 2 until it came out.

    • 11 months ago
      Anonymous

      A commercial came on during a YouTube ad and my mom skipped it immediately. It's over.

      2023 is the year of flops.

      • 11 months ago
        Anonymous

        May Hollywood receive the death it deserves.

        • 11 months ago
          Anonymous

          Please no. I can't handle any more Mario-tier slop. I never imagined such a soulless movie existing but it did.

          • 11 months ago
            Anonymous

            Get ready for Illumination's Zelda movie.
            It's happening whether you like it or not.

          • 11 months ago
            Anonymous

            >I never imagined such a soulless movie existing but it did.
            This was your fiirst illumination flick, I take it.

            • 11 months ago
              Anonymous

              It wasn't even a movie. It was a very very soulless Mario advertisement. It's one thing to shill your own products. It's another to put violently shilling your products over making a semi coherent movie.

          • 11 months ago
            Anonymous

            >I never imagined such a soulless movie existing
            Most Pixar movies in the last 10 years were way more souless

            • 11 months ago
              Anonymous

              Mario is basically the Emoji movie, but with Mario references instead of cellphone references.

              • 11 months ago
                Anonymous

                and was still better than the countless cheap Toy Story and Cars sequels, Toy Story 3 was literally just Toy Story 2 all over again

              • 11 months ago
                Anonymous

                > Toy Story 3 was literally just Toy Story 2 all over again

                A repeat of a good story is better than no story at all (mario)

              • 11 months ago
                Anonymous

                It was better than the period and asian moms bad movie as well.

      • 11 months ago
        Anonymous

        They crammed too many movies in this summer.
        So many upcoming releases are set to underperform.
        The Flash: 70m (bad due to 200m budget. Black Adam opened the same)
        Elemental: 35m (terrible for a 200m budget)
        Indy 5: 65 (Terrible for a fricking 300m budget)
        Spiderverse was lucky from "just be first" and even then the competition alone is bad.

        • 11 months ago
          Anonymous

          Spiderverse is doing well because it's currently being called one of the best movies of all time and its budget is in check.

          • 11 months ago
            Anonymous

            Yeah I should have mentioned its budget.
            I wonder how much Ruby Gillman cost. DreamWorks has been good about budgeting

            • 11 months ago
              Anonymous

              Probably between 50-100m--standard Dreamworks budgets.

          • 11 months ago
            Anonymous

            also it's a sequel to an extremely highly regarded film and has good WoM going for it for everyone that ISN'T from Cinemaphile

        • 11 months ago
          Anonymous

          >Elemental: 35m (terrible for a 200m budget)
          How does an animated film wind up spending 200 million?

          • 11 months ago
            Anonymous

            Probably the water visuals and celebrity cast

            • 11 months ago
              Anonymous

              What celebrities? I don't recognize a single actor in elemental

          • 11 months ago
            Anonymous

            Blockbuster animation is extremely expensive. Big 2D movies like The Prince of Egypt cost 100M back in 1998. That would be about 185M in today’s money. Wall-E cost 180M in 2008 - that’s 250M adjusted for inflation.

          • 11 months ago
            Anonymous

            I find it hilarious Lex Luthor bragged about spending 60 million dollars just to tip superman off meanwhile Disney cartoon cost 200 million to make

      • 11 months ago
        Anonymous

        >2023 is the year of flops.
        bro we're gonna default soon. If you're spending money on movie tickets instead of canned food you're a moron.

        • 11 months ago
          Anonymous

          I disagree. Have fun now, it's your last chance.

      • 11 months ago
        Anonymous

        You know a film is FRICKED if even anon's mom isn't interested

    • 11 months ago
      Anonymous

      The only reason I've seen people praising it its because of the mermaid girl, and that's only because of LA-TLM controversy.

    • 11 months ago
      Anonymous

      I saw a trailer for it before GOTG3 and my mom said "wow that looks like shit." Other than on Cinemaphile, I have not heard anyone talk about it, and in all fairness, I don't think it has an inherently big movie as a school teenager drama. It might have had bigger impact had it been a pandemic streaming movie.

    • 11 months ago
      Anonymous

      I don't have any interest in watching a by the books girl coming of age story, let alone one where the trailer spoiled the ENITRE movie

    • 11 months ago
      Anonymous

      Once Pixar and Dreamworks learned that Illumination signed on to make a Mario movie, their advertisers saw the writing on the wall and decided to phone it in until the hype died down because they knew there was no feasible way to compete—anything they tried to advertise would be drowned out by Mario.

      • 11 months ago
        Anonymous

        This movie is coming out long after Mario.

        • 11 months ago
          Anonymous

          And now it’s being drowned out by Spiderverse

    • 11 months ago
      Anonymous

      Possibly. But this really feels like it should've been a tv show.

  3. 11 months ago
    Anonymous

    [...]

    TLM will obviously gross more but its budget keeps it from being a success.

  4. 11 months ago
    Anonymous

    [...]

    >little mermaid is succeeding
    Christ that's sad, society really is easily manipulated.

  5. 11 months ago
    Anonymous

    B-b-b-but theres a white, hot mermaid
    IT'S NOT WOKE SO IT HAS TO SUCCEED THIS IS FAKE NEWS!!!!!!!!!!!!!!!!!!!!!!!

    • 11 months ago
      Anonymous

      On the contrary, the "hot white mermaid" is the villain. In fact the dark-skinned gran-ma-ma says all Mermaids are evil selfish thieves and then the movie goes on to show that the only mermaid that matters proves her racewar rhetoric has a point. It's a perfect example of making your content woke out of sheer laziness and lack of common sense.
      Dreamworks probably didn't mean to stumble their way into making terrible social commentary, but they did it to themselves by not thinking things through.

      • 11 months ago
        Anonymous

        You're reaching

        • 11 months ago
          Anonymous

          Putting out a movie with "traditional Ariel, but evil" out the same year as the "Live Action Little Mermaid" is inviting yourself to the Currentyear Politics Party. Not being able to read the room is no excuse.

          • 11 months ago
            Anonymous

            Or the non-schizo reason is dreamworks is doing actual subversion by making mermaids evil and krakens good. Mermaids are usually portrayed as good (despite original mythology portraying them as evil) and krakens are portrayed as evil.

            • 11 months ago
              Anonymous

              That was the intent sure. Mermaid bad, Kraken good, dimestore subversion. And because Dreamworks can't help but take unearned potshots at classic Disney, they made their Evil Mermaid into a pastiche of Ariel. Except they did it the same year as the Live Action Little mermaid, they did it while keeping their protagonist darker-skinned than the evil mermaid (with a black boyfriend to boot), and they gave us the grandmother giving a rant about the mermaids that turns out to be true.
              Whether they consciously meant to or not is irrelevant, they made themselves another part of the culture wars.

              • 11 months ago
                Anonymous

                >they did it while keeping their protagonist darker-skinned than the evil mermaid
                The protaganist is fricking blue

              • 11 months ago
                Anonymous

                >vegan frozen yogurt

                God has left us.

              • 11 months ago
                Anonymous

                >Ruby Gillman's
                ...does she make it herself?

              • 11 months ago
                Anonymous

                It’s vegan so yea, because she’s got shit taste

              • 11 months ago
                Anonymous

                With her very own blue menstrual blood.

              • 11 months ago
                Anonymous

                Mmmm

              • 11 months ago
                Anonymous

                >Blue isn't darker than white
                Yes it is. It's a standard fantasy-dark. They keeping making drow blue because it'd be racist to just have the dark elves be black.

              • 11 months ago
                Anonymous

                Da ba dee da ba di
                Da ba dee da ba di

              • 11 months ago
                Anonymous

                >radio keeps playong some bastardized version
                g-guy my I'm looking, like, a little more yellow. i'm getting worried...
                NOT GREEN

              • 11 months ago
                Anonymous

                >radio keeps playing some bastardized version
                Yours too? Mine also plays some bastardized version of "Check Yo Self" with it, it's so tiresome.

              • 11 months ago
                Anonymous

                I don't know how many years has it been already with animation trying to make beam mouths appealing, and none of them aren't even as charming as wallace and gromit

              • 11 months ago
                Anonymous

                is it fish flavoured?

              • 11 months ago
                Anonymous

                The hell is Menchie’s?

              • 11 months ago
                Anonymous

                She made it big

              • 11 months ago
                Anonymous

                I've seen literally no one but you try to pin this movie on a greater culture war. There's no metaphors in this movie. It's just "hey what if the things you associated with good and were... le reversed?"

              • 11 months ago
                Anonymous

                Yeah, dude, it's 2023. You can't go "that entire basically-human race is evil" without it having a deeper meaning. They decided to be quirky and make the classic fairytale races just like modern humans with a few visual tweaks. "It's kinda fricked up to show a whole basically-human (but with a slightly tweaked look and culture) alien/fantasy-race as evil" is something Star Trek and the like had figured out by the 80s. Dreamworks is so chuffed by their "clever" subversion that they've regressed.

              • 11 months ago
                Anonymous

                Evil mermaid looks like Ariel. Kraken is blue. Dreamworks isn't pozzed like Disney to put deeper woke meanings.

      • 11 months ago
        Anonymous

        Real fantasy enjoyers know anything non-human is a danger to humanity and must be either killed by the sword or tamed by the 'sword'

      • 11 months ago
        Anonymous

        Sounds like the movie was accidentally anti Semitic

      • 11 months ago
        Anonymous

        There will obviously be a moment when the characters see eye to eye and it turns out she’s not as bad as the kraken thought. Despite people thinking the big twist was already shown in the previews, I’m guessing there’s more to it.

    • 11 months ago
      Anonymous

      >reddit

  6. 11 months ago
    Anonymous

    That's dissapointing

  7. 11 months ago
    Anonymous

    Hallebros
    We won

  8. 11 months ago
    Dreamworks Stan

    Somebody screenshot me, cause I predict this movie making 45 million on opening weekend, and then settling about 134 worldworld.

    • 11 months ago
      Anonymous

      If you're wrong, you have to post your face and butthole

      • 11 months ago
        Dreamworks Stan

        Here's my face.
        I'm da wabbit.

  9. 11 months ago
    Anonymous

    The general concept is neat, but they made it as unappealing as possible.

  10. 11 months ago
    Anonymous

    Damn, and right after it seemed dreamworld was getting good

  11. 11 months ago
    Anonymous

    APOLOGIZE TO MY ARIEL RIGHT NOW!!!

    • 11 months ago
      Anonymous

      Only if she lets me suck on those chocolate milkies

    • 11 months ago
      Anonymous

      I'm sorry miss. Can I touch your boobs?

    • 11 months ago
      Anonymous

      god I wanna suck on her breasts so bad

    • 11 months ago
      Anonymous

      Why didn't she look like this in the fricking movie

      • 11 months ago
        Anonymous

        Disney flattened her

      • 11 months ago
        Anonymous

        CG breast reduction, can't let the kiddies see those thangs

    • 11 months ago
      Anonymous

      Perhaps I was a little too harsh on you.
      Now gimme those boobies.

    • 11 months ago
      Anonymous

      wait a second, I saw that movie, and it was missing THAT!

      WHAT DID DISNEY DO TO THE BOOBA?

      • 11 months ago
        Anonymous

        breasts on a woman are horrid or something

    • 11 months ago
      Anonymous

      Wait what the FRICK. Those are fricking D's at least

      Did the israelites at Disney seriously reduce her breast size?

      • 11 months ago
        Anonymous

        Yep total erasure

        • 11 months ago
          Anonymous

          I find that sort of thing hypocritical. Say what you want about setting realistic body standards, but when you start digitally editing real women to give them smaller chests, that's just another form of body shaming.

          • 11 months ago
            Anonymous

            Halle Berry is 56 and playing a kid 40 years younger. They did all kinds of CGI to make her look like a teenage fishgirl.

            • 11 months ago
              Anonymous

              Anon I...

              • 11 months ago
                Anonymous
    • 11 months ago
      Anonymous

      She should stop being an actress there is no future in it
      Make an only fans instead

    • 11 months ago
      Anonymous

      She can sing and has big tidies but she's honestly pretty damn shit at acting. Embarrassing that her big movie is on track to lose money

    • 11 months ago
      Anonymous

      someone get her eye distance sliders fixed first, ain't fricking no fish person

  12. 11 months ago
    Anonymous

    This looks like a straight-to-streaming movie rather than one suited for theatrical release. But who knows, it might not suck.

  13. 11 months ago
    Anonymous

    who is this thing aimed at exactly

    • 11 months ago
      Anonymous

      Young girls

      • 11 months ago
        Anonymous

        Animation studios need to stay the frick away from children.

        • 11 months ago
          Anonymous

          >Animation studios need to stay the frick away from their customers

          Do you every hear yourself when you talk?

  14. 11 months ago
    Anonymous

    [...]

    How is it suceeding? It's on track to lose money.

    • 11 months ago
      Anonymous

      Merchandise sales

      • 11 months ago
        Anonymous

        >Pokemon's made more than half as much from Trading Cards than form the games themselves
        Yeesh what a racket. Imagine being a trading card whale.

        • 11 months ago
          Anonymous

          The games only exist as content drops at this point.

      • 11 months ago
        Anonymous

        Nobody's going to buy that shit, just like nobody bought merch of the last LA movies and Star Wars sequels.

        yes since I knew it would flop while everyone was shitting on Little Mermaid.

        But TLM is flopping as well. Hell, it's arguably flopping harder because of its bloated budget. This isn't the victory you think it is, especially when chances are RG is going to beat it in terms of quality by default.

        • 11 months ago
          Anonymous

          >when chances are RG is going to beat it in terms of quality by default
          I doubt it. I went and saw TLM and that movie was surprisingly enjoyable.
          The marketing for TLM told me nothing and I ended up with something.
          The marketing for RG told me everything and I'll probably end up with nothing. Of course I won't be watching it until it hits VOD but still, I'd place my money on it being bad to mediocre.

          • 11 months ago
            Anonymous

            >I went and saw TLM and that movie was surprisingly enjoyable.
            Christ, you don't even have low standards, you have no standards altogether. The Scuttlebutt song alone is enough to place that movie as one of the worst thing's Disney's done in a while, which is saying quite a lot.

            • 11 months ago
              Anonymous

              Does my post ruin this entire thread? Does it dismiss everything that's been discussed?
              No? Same for Scuttlebutt and TLM - a two minute throwaway segment doesn't negate the other hour and a half. Although I didn't actually hate the song since Scuttle's character was fun. The only real problem with TLM was the dogshit Ursula stuff, but that was also just as bad in the cartoon.

              • 11 months ago
                Anonymous

                >The only real problem with TLM was the dogshit Ursula stuff, but that was also just as bad in the cartoon.
                Now I'm convinced you're a mouseshill, I refuse to believe an actual human being is this unsalvageable.

              • 11 months ago
                Anonymous

                >but that was also just as bad in the cartoon.
                Ursula was the best part about he original, you joyless automaton.

            • 11 months ago
              Anonymous

              Does my post ruin this entire thread? Does it dismiss everything that's been discussed?
              No? Same for Scuttlebutt and TLM - a two minute throwaway segment doesn't negate the other hour and a half. Although I didn't actually hate the song since Scuttle's character was fun. The only real problem with TLM was the dogshit Ursula stuff, but that was also just as bad in the cartoon.

              the scuttlebutt is that I want to frick the bird

            • 11 months ago
              Anonymous

              This. I watched the first half an hour of a TS cam, which was enough to make me glad I spent no money before turning it off.

        • 11 months ago
          Anonymous

          TLM isn't flopping anymore. It will underperform compared to the pre COVID Renaissance remakes, but it will make its budget back. Add the merch sales and VOD, and you've got a modest success.

          • 11 months ago
            Anonymous

            It stalled at 300M, it needs AT LEAST around 400-500M just to break even. And again, who the hell are going to buy merchandise of this ugly crap especially when evidently not that many people watched it. If Disney can't even push merch sales of goddamn STAR WARS, this doesn't have a snowballs chance in hell.

            • 11 months ago
              Anonymous

              It was at $414.2M two days ago.

            • 11 months ago
              Anonymous

              Idk why people skip the merch, it's a bigger deal than box office
              TLM is a failure not because of the BO, but because who the heck is going to buy that monster crab/fish for their children

  15. 11 months ago
    Anonymous

    The humans in this movie are some of the ugliest troglodytes ever animated.

  16. 11 months ago
    Anonymous

    Probably everyone watching Spiderverse instead.

    • 11 months ago
      Anonymous

      Mario, Paw Patrol and Spiderverse may very well be the only animation releases this year that won't flop. TMNT is a maybe and not sure about Wish after Strange World failed.
      Elemental is DOA and Pixar knows it.

      • 11 months ago
        Anonymous

        TMNT will make money but it's not gonna be a super mega hit. The brand name is too strong.
        Wish depends entirely on word of mouth and what it has going for it. It's a disney princess fantasy film, which has done well for them in the past. They tried sci-fi in 2022 and it proved to not work for them yet again.

      • 11 months ago
        Anonymous

        I think the TMNT movie will make money but just enough. The backlash on that one isn't as strong and people aren't indifferent to it like with Teenage Kraken.

  17. 11 months ago
    Anonymous

    Is this a "mean popular girl vs. virtuous uggo" story?

    • 11 months ago
      Anonymous

      Looks like it.
      But the uggo isn't that bad looking considering the background characters look like utter mutants.

      • 11 months ago
        Anonymous

        Furries sell in the west, monster girls do not and the artstyle isn't anime so the weebs don't care. Ends up being a film for no one.

        >Implying the "virtuous uggo" is ever actually ugly in those movies

  18. 11 months ago
    Anonymous

    But but but Cinemaphile told me people WANT to see redheaded characters in movies and animation!

    If only they had made the mermaid black, they'd have corporations buying out entire movie theaters plus ESG money. Now they've got bupkis.

  19. 11 months ago
    Anonymous

    How do they track how much a movie will make before it's even out yet?

    • 11 months ago
      Anonymous

      Most theaters sell in advance for specific seats.

    • 11 months ago
      Anonymous

      Pre bookings

  20. 11 months ago
    Anonymous

    I thought they were past the whole trying to spite Disney thing. Puss in booters were shilling this movie hard.

    • 11 months ago
      Anonymous

      >Puss in booters were shilling this movie hard.
      I also noticed they were shitting on spiderverse but stopped after it made so much money.

      • 11 months ago
        Anonymous

        anybody shitting on spiderverse is a Miles hater

  21. 11 months ago
    Anonymous

    I refuse to believe this will be THAT much of a flop.

  22. 11 months ago
    Anonymous

    [...]

    Little Mermaid is going to be a pretty considerable net loss solely because of China lol

  23. 11 months ago
    Anonymous

    Well, this is an another DreamWorks bomb, tell me, how would you guys fix the movie, (without adding/removing any characters).

    • 11 months ago
      Anonymous

      I would just move the release schedule to later or earlier than when it's being shown. The 3 months after June/July are rather empty, so maybe release it there.
      That or make it a streaming film.

  24. 11 months ago
    Anonymous

    It's not quite over.
    Tracking is based on advance ticket sales, so it is normal for new properties to track low before critic scores are available. Tracking is also constantly in flux, and the movie's debut is three weeks away.
    Foot traffic is high during Summer, and kids films opening at this time tend to snag families who only decide what to watch when they get to the theater. This would not be reflected in tracking.
    There is considerable distance between this film and Super Mario for that not to be a concern. Spiderverse might still be around, but it would be in its 5th weekend, and that movie skews older. Its real competition will be Elemental, and I don't think word of mouth will help that film.

  25. 11 months ago
    Anonymous

    Shrek died for this.

    • 11 months ago
      Anonymous

      The sad part is the movie clearly hinges on it being novel to have a traditional pretty white redhead mermaid be LE SECRET VILLAIN after spending the movie pretending to be friendly. Even if the trailers hadn't fricked up that reveal a thousand times over, it's the sort of subversion that had lost all novelty by the time Shrek III rolled around. After years of evil and incompetent Prince Charmings and the like, there's nothing special about a not-Ariel that's pure evil.

  26. 11 months ago
    Anonymous

    This vs Elemental. Flop to Flop, who y'all got?

    • 11 months ago
      Anonymous

      it's a race to see who flops harder or lower?

    • 11 months ago
      Anonymous

      I've seen some actual discussion about Elemental, so I'm betting it'll make more money.

    • 11 months ago
      Anonymous

      Ruby will gross less but Elemental's flop will still be more embarrassing considering how high of a standard Pixar had.

    • 11 months ago
      Anonymous

      Ruby Gillman will be more profitable. Disney's release model favors a first big weekend, but a short theatrical run. This is why Elemental having a low debut is catastrophic.
      Universal is better equipped to support their movies in theaters for a long run, even after they're gone to PVOD. Puss In Boots The Last Wish spent 5 months in theaters. So a potentially long run plus what is likely a sub-100 million budget means this movie has a better chance of breaking even. Elemental has no chance.

    • 11 months ago
      Anonymous

      Pixar is already laying people off in prep for Elemental's failure. I'm willing to bet it opens sub 30m

    • 11 months ago
      Anonymous

      Elemental might leg it to decent numbers if it gets a good WOM. The Kraken girl movie is DOA.

    • 11 months ago
      Anonymous

      Kraken will make less money but Elemental will lose more.

    • 11 months ago
      Anonymous

      Ruby feels like a DTV pilot film for a series that blundered its way into a theatrical release while Elemental is a cute seven minute short stretched to theatrical length.

      DreamWorks seems to have mostly learned its lessons about the pitfalls of massive budgets though thanks to massive flops like Rise of the Guardians and underperformers like Turbo. Pixar budgets, though, still have issues with executive bloat and experimentation for the sake of experimentation rather than just doing what is necessary for the film they're currently making.

      So Elemental is most likely going to be a worse flop even if it does wind up making more money than Ruby Gillman just by virtue of having that Pixar name attached.

      • 11 months ago
        Anonymous

        I have a feeling that the budget will be shockingly low for some reason. Like possibly sub 40m. Sounds crazy but captain underpants was made for 38 and that Spirit Untamed movie in the OP pic cost 30m

  27. 11 months ago
    Anonymous

    Wait, this shit's a Dreamworks movie? I thought it was some no-name upstart.

    • 11 months ago
      Anonymous

      Same. I thought it was a no name netflix release when I first saw it. Then after the mermaid fiasco people from /misc/ started fantasizing about this beating disney. That's when I realized it was a dreamworks theatrical release.

  28. 11 months ago
    Anonymous

    Well, are the girls straight? Don't lie.

  29. 11 months ago
    Anonymous

    [...]

    they're both gonna flop this is just gonna flop worse

  30. 11 months ago
    Anonymous

    >little mermaid flops
    >spiderverse flops
    >transformers flops
    WTF is going on?

    • 11 months ago
      Anonymous

      Spiderverse isn't a flop.
      If you're reffering to the 54 percent drop, that's average for capeshit. The film skews older so it will play out more like a traditional cbm. I see it ending with 600m as it has already reached around 400.

      • 11 months ago
        Anonymous

        Even if it made no more money now, it still wouldn't be a flop since it broken even long ago.

    • 11 months ago
      Anonymous

      Transformers films being shit is par for the course, Bumblebee was an anomaly

      • 11 months ago
        Anonymous

        Being shit is par for the course, flopping is not.
        This new one even flopped in China of all places, it opened worse than random anime movies.

        • 11 months ago
          Anonymous

          Yeah. Worldwide opening is on par with TLM. Only difference is transformers is more international heavy while TLM is domestic heavy.
          Its only hope is good wom and legs.

        • 11 months ago
          Anonymous

          Was gonna blame racism since RotB humans are all darkies, but I actually haven't seen the last couple so not sure if that's unique to the latest movie

    • 11 months ago
      Anonymous

      Spiderverse 1 opened to $35 mil weekend and ended with 350 mil. This one opened to $200 mil. People are seriously not understanding why these studios release movies in the summer and winter.

      • 11 months ago
        Anonymous

        >People are seriously not understanding why these studios release movies in the summer and winter.
        I'm moronic, why?

        • 11 months ago
          Anonymous

          Kids are off school.

    • 11 months ago
      Anonymous

      Indy 5 will flop too. There’s too many movies and not enough interested people in the post-Covid era of streaming.

      It’s over. Expect 100s of theaters to shut down.

  31. 11 months ago
    Anonymous

    this serves as a cautionary tale about letting shippers who know nothing do the online promotion for your film before the premiere

    • 11 months ago
      Anonymous

      You mean you DON'T want sloppy wet lesbian fish sex in your DreamWorks movie?

      • 11 months ago
        Anonymous

        Who doesn't? The problem is everyone hyped it until they got blue balled by all the recent trailers and material.

    • 11 months ago
      Anonymous

      Malarky, it's not the lesbian shippers' fault that
      1. Dreamworks has spoiled the whole movie via trailers
      and
      2. It turns out that batshit shippers came up with a better story than the actual writers.
      That's a pretty epic frickup.

      • 11 months ago
        Anonymous

        Shippers coming out after the release is preferable to people collectively turning their backs when it became clear it wasn't happening after seeing the trailers.

        • 11 months ago
          Anonymous

          1. Literally nothing else in the movie was getting people excited.
          2. Again, it's not the shippers fault that they already know their stuff has a 0% chance of happening due to Dreamworks spoiling the whole thing.
          Whoever made the trailers should be fired. There's nothing more to see, we know how the story goes now. Right down to the three generations of women uniting to take out big evil Ariel at the end.
          Who does that? Who spoils their whole movie?

          • 11 months ago
            Anonymous

            >teenage kraken spoils the entire movie in their trailers
            >elemental literally tells you nothing and no one is still sure what the frick it's even about
            It's like no one knows how to make trailers anymore.

            • 11 months ago
              Anonymous

              >elemental literally tells you nothing and no one is still sure what the frick it's even about
              I'm sure it's because the movie is just that, a whole hour of pointless drama with no resolution for the sake of sequel baiting (lol).

          • 11 months ago
            Anonymous

            >Who does that? Who spoils their whole movie?
            you been living under a rock, it's been a major criticism of trailers for years now

      • 11 months ago
        Anonymous

        What's shippers story and what's the actual story?

        • 11 months ago
          Anonymous

          There's a few variants on the shippers' story, but they all deal with the idea that it turns out that Grandma's "Mermaids, what a bunch of vain thieving selfish b***hes" rant was wrong, and Chelsea wasn't all bad. Maybe initially she's not great, but she's not a cackling villain.
          From the trailers we know this is a movie about a Krakken living on land as a human, with her whole family passing as humans, and she's been going to human school her whole life. Then she finds out that actually her mom is actually the PRINCESS that ran away from the Krakken throne and Ruvy learns she's not just some weird creature that can live in water, she's a super-powered Princess herself! And she meets her grandma who tells her that she's basically a royal superhero kaiju bestest-thing-ever who exists to fight the evil Mermaids! Ruby's mom fled to the land to live like a human because she wants a "normal life."
          Meanwhile Ruby has made a friend named Chelsea, who is a mermaid and knows Ruby's secret and encourages her to do "turn into a giant creature and do superpower" stuff, even though Ruby's mom doesn't want her to. Eventually Chelsea tricks Ruby into getting her The MacGuffin Trident, which makes Chelsea giant and super powerful, and she reveals her evil plan to rule the oceans or whatever, because she really is just pure evil.
          Then Ruby fights her and it might look like all is lost, but look, it's her family to the rescue, and Ruby's Grandmother and Mother reunite to help Ruby defeat the evil Mermaid. And Ruby comes of age and declares "you just need balance!" somehow merging her grandmother's superhero-kaiju-princess life with her mom's sensible on-the-land-normal-kid life.
          Also she gets the boyfriend, which is actually a shame because he has the worst design of any boyfriend in Cinemaphile history.
          The End.

          • 11 months ago
            Anonymous

            Sounds kinda lame. Somehow just keeping it as highschool drama sounds more appealing.

          • 11 months ago
            Anonymous

            >Mermaids are bad
            >Monarchies are still the best government possible though

            Even when they're trying to be subversive they can't help but do shit like making the heroine a princess.

            • 11 months ago
              Anonymous

              Only subversive in the context of the Disney movie. Mermaids were always evil in mythology.

              • 11 months ago
                Anonymous

                >Mermaids were always evil in mythology.
                Not exactly.
                >One story tells of a fisherman who carried a stranded mermaid back into the sea and was rewarded with the location of treasure. Another recounts the tale of a baby mermaid who stole a doll from a human little girl, but was rebuked by her mother and sent back to the girl with a gift of a pearl necklace to atone for the theft. A third story tells of a fishing family that made regular gifts of apples to a mermaid and was rewarded with prosperity
                >The beautiful havfrue of Scandinavia may be benevolent or malicious
                They do tend toward evil, so you are mostly right, but folkloric and mythological mermaids do run the gamut.
                One of the first "mermaids" we know of is the goddess Atargatis, who was benign. She's predated by a whole lot of mermen, though, like the Apkallu and Kullulu.

          • 11 months ago
            Anonymous

            have you watched it already?

            • 11 months ago
              Anonymous

              Just the trailers, but all of that's in one trailer or another. There's not even that many trailers, they just managed to put in key and revealing moments that they really shouldn't have.

          • 11 months ago
            Anonymous

            >Eventually Chelsea tricks Ruby into getting her The MacGuffin Trident, which makes Chelsea giant and super powerful, and she reveals her evil plan to rule the oceans or whatever, because she really is just pure evil
            ayo you can just steal whole plot beats like that?

            • 11 months ago
              Anonymous

              Not stealing if they're just handing them away.

          • 11 months ago
            Anonymous

            >living on land as a human, with her whole family passing as humans
            homie she blue

            • 11 months ago
              Anonymous

              Magic or some shit. I don't have to explain it, I didn't write it.

          • 11 months ago
            Anonymous

            Fake and gay. You're just paraphrasing The Little Mermaid 2.

            • 11 months ago
              Anonymous

              That’s is the plot tho, Little Mermaid 2 is just a better Ruby Gillman since it’s handdrawn and the character design isn’t shit

              • 11 months ago
                Anonymous

                That's... that's embarrassing. Why would DreamWorks get their plot from a direct-to-video sequel?

      • 11 months ago
        Anonymous

        If I had a dollar every time shippers came up with a better story then what we got, i could fund a Shrek 5 animated in the style of Last Wish

        • 11 months ago
          Anonymous

          I don't think you could fund that on $10 anon.
          Most shipper stories are dogshit unless you're a moron who judges stories based on how hard they make your dick.

          • 11 months ago
            Anonymous

            >judges stories based on how hard they make your dick.
            we're on Cinemaphile, you dont?

            • 11 months ago
              Anonymous

              God no, when I want to fap to a story I just fap, but if it's a shit story I'm still going to think it's shit even if it appeals to all my fetishes.

    • 11 months ago
      Anonymous

      The shippers' story was better, and it wasn't good. This is going to be a clumsy coming-of-age thing, and it looks to be worse in that genre than the other fare in that category we've gotten in recent years, like The Mitchells vs. the Machines.

    • 11 months ago
      Anonymous

      The smart thing is to ignore shippers, bait them like the morons they are and let them make up their own headcanon, take their money, and dip.

    • 11 months ago
      Anonymous

      I think lesbian mermaid animated story would have actually sold better

  32. 11 months ago
    Anonymous

    Seems about right. I've seen literally no advertising for it aside from the trailer before spiderverse.

  33. 11 months ago
    Anonymous

    Here's your love interest, sis

    • 11 months ago
      Anonymous

      Why do they always design Black folk like this. Soul had the same basic design.

      • 11 months ago
        Anonymous

        >white character heads taper downward
        >black character heads taper upward
        hmmm....

    • 11 months ago
      Anonymous

      was going to shil the movie to my whole family until a saw this goofy looking goober.
      nope couldn't be me.

  34. 11 months ago
    Anonymous

    I'd like to support this movie it's just too teen girly for me to go see it in a theater. I'll buy the home release though.

    • 11 months ago
      Anonymous

      Pussy. I saw the horse movie 6 times in the theater alone and you don't see me crying about it.

      • 11 months ago
        Anonymous

        Commendable. What was the audience like? Actual kids or other grown men?

        • 11 months ago
          Anonymous

          Mostly families with a couple of adult males

    • 11 months ago
      Anonymous

      Be proud of who you are

      >SPIRIT UNTAMED
      Literally what?
      >Projected to make 8 mil domestically
      That’s crazy for an animated movie in this decade. But that’s fine with me, I don’t care if it bombs or not. The less people in the theatre the more comfortable I’ll be whipping my dick out and jacking it to Ruby on the big screen.

      >People are seriously not understanding why these studios release movies in the summer and winter.
      I'm moronic, why?

      People are home. All movies gets massive bumps as soon as days off start, I'm talking opening day bumps.

  35. 11 months ago
    Anonymous

    >SPIRIT UNTAMED
    Literally what?
    >Projected to make 8 mil domestically
    That’s crazy for an animated movie in this decade. But that’s fine with me, I don’t care if it bombs or not. The less people in the theatre the more comfortable I’ll be whipping my dick out and jacking it to Ruby on the big screen.

    • 11 months ago
      Anonymous

      >I’ll be whipping my dick out and jacking it to Ruby on the big screen.
      Y-You mean Chelsea...?

  36. 11 months ago
    Anonymous

    That's a terrible title

  37. 11 months ago
    Anonymous

    How do the numbers guys estimate this kind of thing?
    I'm genuinely curious, idk how those predictions work. How can they guess how many tickets will be bought?

    • 11 months ago
      Anonymous

      They usually go by ticket presales, which I am unsure if is even a good metric for family-oriented movies.

    • 11 months ago
      Anonymous

      see

      Most theaters sell in advance for specific seats.

  38. 11 months ago
    Anonymous

    the girls look ugly as hell
    why would anyone see this shit?

  39. 11 months ago
    Anonymous

    [...]

    Is this like a personal win for you or something?

    • 11 months ago
      Anonymous

      NTA but I'm just laughing too

    • 11 months ago
      Anonymous

      yes since I knew it would flop while everyone was shitting on Little Mermaid.

  40. 11 months ago
    Anonymous

    Considering DreamWorks didn't even announce this movie until three months ago, that's not a surprise. They should've started marketing ir earlier

  41. 11 months ago
    Anonymous

    [...]

    They're both flops even if one flops harder.

  42. 11 months ago
    Anonymous

    sequel confirmed
    Melodychads rise up

    • 11 months ago
      Anonymous

      the dress is fricking phenomenal

  43. 11 months ago
    Anonymous

    >tracking to
    >something that's not out for another 2 weeks
    Useless garbage speculation.
    I could write an article saying it's "tracking to" make $80 million. It's just words to get clicks.

  44. 11 months ago
    Anonymous

    >Spirit Untamed
    >Spirit Untamed is a 2021 American computer-animated adventure comedy film, that is a sequel/spin-off to the 2002 traditionally-animated film Spirit: Stallion of the Cimarron, as well as being a CGI reboot of the Netflix series, Spirit Riding Free
    Holy shit I did NEVER even hear about this movie, let alone the netflix show. Who the frick tries to capitalize on spirit of all things almost 2 decades after the fact? Did Cinemaphile ever talk anout it (the 2021 movie) at all?

  45. 11 months ago
    Anonymous

    [...]

    Dreamsworks did frick all to advertise this, it's more embarrassing on Disney's port since they did whatever they could to prop LM up.

    • 11 months ago
      Anonymous

      Ok, what do you consider good advertising?

      You're not wrong, but I see the same complaint from clueless anons in every thread and I want to single you out for no reason in particular and ask you this question.

      • 11 months ago
        Anonymous

        Public flyers, commercials, promotional material, generally stuff that puts the product in the public spotlight while making it interesting.
        I've seen jack for this film besides a few posts on Twitter for it and apparently

        >they did it while keeping their protagonist darker-skinned than the evil mermaid
        The protaganist is fricking blue

        • 11 months ago
          Anonymous

          >Public flyers
          Are you serious? I thought you'd say billboards or something, but this?
          >Commercials, promotional material
          Do you still have cable television? If so, do you exclusively watch childrens channels that would have animated movie promos? Even if you do, I doubt many other adults today do as well. If you're talking about YouTube don't most people use adblock or click the Skip This Ad option regardless of what it's for?
          >I've seen jack for this film besides a few posts on Twitter
          Well I think you hit the nail on the head. You just described what 99% of, certainly Cinemaphile users, are exposed to that could possibly serve as a vehicle for advertising. Maybe this movie is a bad example, but do you see where I'm coming from? I never saw any of the things you described for Avatar 2 myself, but that film did just fine.

          There's this idea among autists that "advertising" is an end-all explanation for every movie's failure. I don't want to call you an autist, just bringing it up in regards to others. Thanks for responding.

  46. 11 months ago
    guy

    This is what they get for not focusing on merit. The villain is the beautiful character, people don't want to see beauty vilified while the humans of the good side look bizarre.

  47. 11 months ago
    Anonymous

    Everyone in this board keeps obsessing over Gwen possibly being trans in Spider-Verse that I'm surprised that no one else has pointed out that Ruby's little brother is literally voiced by a trans actor.

    • 11 months ago
      Anonymous

      No one actually cares about this movie.
      Even the shippers don't actually care, they're only interested in their fanart and headcanon.

    • 11 months ago
      Anonymous

      Rough day for the "Ruby Gillman's little brother" fandom.

    • 11 months ago
      Anonymous

      And that matters… why exactly?

      Just because a character’s VA is something doesn’t mean the character itself is also that thing

      Fun fact: both Samurai Jack and Darth Vader were played by African Americans and the most famous womanizer, Barney Stinson was played by a gay dude

    • 11 months ago
      Anonymous

      >I'm surprised that you don't care about a literally who happens to be trans and does a VA job in this movie.
      Nobody cares. goku is voiced by a woman and you don't see anyone care.
      seriously, voice acting should be color and gender blind, if you have the voice you got the voice. I hate that you have to be a certain race to play a the race, it restricts talent, if little timmy is the whitest motherfricker but has a deep voice let him do any character.

    • 11 months ago
      Anonymous

      Trannies already have annoying as frick & cartoony voices and do some sort of voice training

      Who cares

      I just don't really care to go to the movies anymore. Unless you've got a e-girl/tot in a microbikini, I'm not going to show.

      There are underage characters in bikinis

  48. 11 months ago
    Anonymous

    Even the people who looked forward to it(mostly for Chelsea porn and some for the non-canon lesbian shipping) didn't expect it to be successful. They just hope the movie is decent enough for more fanart to be generated

  49. 11 months ago
    Anonymous

    I just don't really care to go to the movies anymore. Unless you've got a e-girl/tot in a microbikini, I'm not going to show.

  50. 11 months ago
    Anonymous

    Was it even advertised?

    • 11 months ago
      Anonymous

      I think they've shoved it in people's eyeballs. Trailers were playing before every vaguely kid-appropriate movie all year. It just looks forgettable enough that people actually don't remember it when they leave.

    • 11 months ago
      Anonymous

      I saw exactly too ads on TV.

  51. 11 months ago
    Anonymous

    >shitty generic comedy kids movie flopping
    >shitty Pixar parody movie flopping
    >mandated disneyslop princess movie flopping

    >all of these action and video game adaption movies making a profit and making a hit with audiunces

    Looks like the 2020's will be the decade for everyone-aimed action movies. Thank god that the boring 2010's era of movies are fading away

    I'm already looking forward to Disney and Pixar's dimishing relevance in animation now.

    • 11 months ago
      Anonymous

      >Oh boy, Illumination is leading the pack! We're getting nothing but unfunny paint-by-numbers adaptations of existing media, like Illumination's Grinch (featuring a nice not-so-Grinchy Grinch)!

      • 11 months ago
        Anonymous

        Hey, say whatever you want about the Super Mario Kino, but it’s leagues better then stuff like the Lorax or Grinch

        • 11 months ago
          Anonymous

          This may be the most "damning with faint praise" sentence ever typed on Cinemaphile.

        • 11 months ago
          Anonymous

          For what it's worth, those movies were better than 90+ minute adaptations of Seuss books had any right to be

          • 11 months ago
            Anonymous

            You’re really ticking me off.

          • 11 months ago
            Anonymous
  52. 11 months ago
    Anonymous

    they played a really long trailer before the Little Mermaid. all you could hear was the gramma rambling on and Ruby and the mermaid yelling stock hero phrases. I was like, let it end already.

  53. 11 months ago
    Anonymous

    Its out? I never got a single ad for it

  54. 11 months ago
    Anonymous

    Not gonna lie, my autistic /tg/ brain read this thread as Robute Guilliman before I clicked into this place. This ain't Warhammer.

  55. 11 months ago
    Anonymous

    reminder

    • 11 months ago
      Anonymous

      go back

  56. 11 months ago
    Anonymous

    New IPs are over

    • 11 months ago
      Anonymous

      >New IPs
      Don't call what you're doing a "new IP" if a glaring part of your trailers is a "Take THAT" at a classic IP.

      • 11 months ago
        Anonymous

        >Mermaid with red hair and nothing else noteworthy
        >OH MY GOD, LOOK AT THIS DISS AT DISNEY, BUUUURRN, THE FEUD IS GOING STRONG! HOW CAN DISNEY SLEEP AT NIGHT?!
        Oh frick off already with this bullshit Dreamworks versus Disney bullshit.

        • 11 months ago
          Anonymous

          Don't be obtuse. It's a "take that" at Disney.
          I don't give a shit if both companies crash and burn, but it's ridiculous to act like Dreamworks has no history of taking shots at Disney.

          • 11 months ago
            Anonymous

            Even IF Chelsea is a take at Ariel(and that's a BIG if) it's really literally the only thing in the entire movie that is even close to resembling the little mermaid. Unless you count the kraken being the good guy, which would be a really moronic take.
            For every single thing that may resemble something from Disney Little Mermaid, there are a 100 other things that are completely different. So stop with this bullshit "this movie just exist to piss off Disney"

            • 11 months ago
              Anonymous

              But Anon, Dreamworks' raison d'etre is to piss off Disney. Everything they do is just taking the piss at the mouse.

            • 11 months ago
              Anonymous

              >and that's a BIG if

  57. 11 months ago
    Anonymous

    It's not out yet.....

    • 11 months ago
      Anonymous

      >is tracking to earn

      • 11 months ago
        Anonymous

        What the frick does it mean?
        I don't speak Cinemaphile.

        • 11 months ago
          Anonymous

          is expecting to earn that money, you illiterate

          • 11 months ago
            Anonymous

            Based on what?

            • 11 months ago
              Anonymous

              by early screenings and test audiences

            • 11 months ago
              Anonymous

              ticket pre-sales
              you know you can book theaters in advance right

              • 11 months ago
                Anonymous

                why would anybody do that in times where no showing is ever full?

            • 11 months ago
              Anonymous

              Jim Cramer throws his coffee grounds at the wall and looks for shapes that look like numbers.

      • 11 months ago
        Anonymous

        >based on my belief to support or hate each corporations

    • 11 months ago
      Anonymous

      You wouldn't now that from how much the trailers have already spoiled.

  58. 11 months ago
    Anonymous

    those projections gets faker and more biased by the day, wtf is happening

  59. 11 months ago
    Anonymous

    What is it with all these Mermaid films this year? Last year it was Pinocchio, this year it's all about mermaids.

  60. 11 months ago
    Anonymous

    >2 mermaid movies this year
    >both flops
    how did the frick it up so badly?

  61. 11 months ago
    Anonymous

    Have any of these projections been right?

  62. 11 months ago
    Anonymous

    >only behind SPIRIT UNTAMED
    Literally what the hell is Spirit Untamed?

    • 11 months ago
      Anonymous

      The Netflix show got a film based on it. $6M opening weekend with 3000+ screens.

  63. 11 months ago
    Anonymous

    I just want more Ruby x Chelsea fanart from this.

  64. 11 months ago
    Anonymous

    I never even watch it and I knew it awful.

  65. 11 months ago
    Anonymous

    >it's over
    Did it ever begin?

  66. 11 months ago
    Anonymous

    Is anyone actually surprised about this? Nobody talked about this besides a couple of fetishists on Cinemaphile
    I'm surprised it didn't go straight to streaming

    • 11 months ago
      Anonymous

      the lesbian memes didn't come from Cinemaphile, you just didn't hang out with the right people

    • 11 months ago
      Anonymous

      I've seen it being mentioned in several youtube videos. Some were about "They take the piss out of disney!" others were about "Here are the upcoming animated movies that peaked my interest"
      thus nothing major, but it's not like it's entirely forgotten by the masses

  67. 11 months ago
    Anonymous

    [...]

    More like the Sephardic israelites or the Black Israelites reclaiming their glory from the Human passing Ashkenazi israelites.

  68. 11 months ago
    Anonymous

    Speaking of Dreamworks, they revealed their new upcoming film: ‘ORION AND THE DARK’, written by Charlie Kaufman. Never expected him to be working on a kid's film for Dreamworks, but that's cool. It's releasing on netflix in 2024. Seems that next year will be more interesting for Dreamworks films than this one.

  69. 11 months ago
    Anonymous

    Ruby Gillman?

  70. 11 months ago
    Anonymous

    Giant women? That's all I needed to hear. I have an A List subscription so I'll go see it regardless.

Your email address will not be published. Required fields are marked *