Dreamworks strategy for the last 8 or so years has always been using movies as a vehicle for a franchise. They're full submersed in having a TV series to tie in with their movie, which then creates a lasting popularity and will often (but not always) result in a sequel. They do amazingly with streaming purchases and services in general because of it. You would never believe that Boss Baby and Croods are one of their better money-makers because of this strategy.
They didn't make a Puss in Boots sequel out of the blue because of desperation; they did it because the TV show had just finished wrapping up and was still very popular with kids. They are following the same marketing strategy that Disney did around the 90's back when DisneyXD was ToonDisney. It's why they've stayed afloat for the last decade despite the stiff competition from Disney, Pixar, and Illumination.
And it worked out for them because now two of their competitors are struggling and they've remained pretty steady. They do tend to lay off quite a few people after every movie release, but I think they has to do with they bit off WAY more than they could chew by trying to have two movie releases a year and had to cut back.
The entire concept of krakens transforming into human like form and having conflict with mermaids despite public perception of kraken being giant squid from pirates 2 doesn't really reach out to whoever the audience is even going for next to so called mermaid being a mermaid only shown in human form kind of but not really and then ruby is like blue but no one gives a shit and then something with high school but even though the plot is just the usual I have no idea what the frick the movie is actually about and then
Pretty much this.
I've seen literally nothing about this movie outside of Cinemaphile. And I don't mean it metaphorically or rhetorically or poetically or theoretically or any other fancy way. Literally nothing outside of Cinemaphile.
Granted, I don't watch television anymore, so that might miss it, but I do use Youtube with ads enabled, like MOST people nowadays. Even Strange World and Elemental had ads for them. Strange World's was shit, granted, sonce it was that thing that Disney did for a time where they just clipped out something from a random scene and slapped some logos on it, but I at least knew the movie existed.
I didn't watch Spiderverse, and don't care to.
Think of how backwards that is for a moment. In order to see that ad, you need to have already given money to your competition. The family you're teying to entice has already treated their kids to the theater. Good advertising shouldn't try that, it should make YOUR movie the one that people go to the theater for, instead of trying to ride the sloppy seconds of another movie.
>but I do use Youtube with ads
I do it too on one of my devices I use to watch youtube(because I can't install an adblocker on it, long story) anyway, a few weeks ago I have seen several ads for this movie. Pretty much the trailers you see on youtube except in my local language
Audiences don't want to see movies that aren't connected to a pre-existing IP. They should've set it in the world of one of their previous movies, like Shark Tale
not that interesting story wise
oh look mean girl and wall flower chick but monsters
Monster High has done this so many times before,
that this feels like its just spinning its wheels with the
"what if school but monster" idea and nothing else
It needs more than that both story and character wise
sadly Ruby and Chelsea can't carry that burden with no interesting supporting cast
and it uses Dreamwork worst art style.
Normally I hate gayshit in media, but the ONE time I want them to go for it they opt for that hideous cross between a toothpick and a troll doll instead.
The movie is very desperate for some "not like other girls bullshit" and relies on a stupid idea for it
"I bet you didn't knew that Krakens were ACHKTUALLY the good guys"
Yes you moron, i also never knew that they were just multicolored school girls that can change sizes wherever they want because this is something your marketing team pulled out of their assoles
This premise has no other goal than selling merchn, just like the trolls movie did
Dreamworks strategy for the last 8 or so years has always been using movies as a vehicle for a franchise. They're full submersed in having a TV series to tie in with their movie, which then creates a lasting popularity and will often (but not always) result in a sequel. They do amazingly with streaming purchases and services in general because of it. You would never believe that Boss Baby and Croods are one of their better money-makers because of this strategy.
They didn't make a Puss in Boots sequel out of the blue because of desperation; they did it because the TV show had just finished wrapping up and was still very popular with kids. They are following the same marketing strategy that Disney did around the 90's back when DisneyXD was ToonDisney. It's why they've stayed afloat for the last decade despite the stiff competition from Disney, Pixar, and Illumination.
And it worked out for them because now two of their competitors are struggling and they've remained pretty steady. They do tend to lay off quite a few people after every movie release, but I think they has to do with they bit off WAY more than they could chew by trying to have two movie releases a year and had to cut back.
So where does this movie fall under?
It's most likely going to get a special short and then a TV series.
Gum girl is a cute
I remember Cinemaphile parading this around in response to the shitty TLM remake.
How is it shitty when it will make 300 million domestically?
How much did it cost to make?
>popularity = quality
Anon... you can't be this stupid.
Also all the Disney remakes are shit, not just the ones with black people in them.
It's not even that popular. The film was marketted to Hell and back.
Because it still wouldn't break even, dumbass.
The entire concept of krakens transforming into human like form and having conflict with mermaids despite public perception of kraken being giant squid from pirates 2 doesn't really reach out to whoever the audience is even going for next to so called mermaid being a mermaid only shown in human form kind of but not really and then ruby is like blue but no one gives a shit and then something with high school but even though the plot is just the usual I have no idea what the frick the movie is actually about and then
This is the first time I heard of it.
Pretty much this.
I've seen literally nothing about this movie outside of Cinemaphile. And I don't mean it metaphorically or rhetorically or poetically or theoretically or any other fancy way. Literally nothing outside of Cinemaphile.
Granted, I don't watch television anymore, so that might miss it, but I do use Youtube with ads enabled, like MOST people nowadays. Even Strange World and Elemental had ads for them. Strange World's was shit, granted, sonce it was that thing that Disney did for a time where they just clipped out something from a random scene and slapped some logos on it, but I at least knew the movie existed.
I saw an ad for it while watching spider-verse at the theaters
Trailers during movies isn't really enough. When people think "good marketing" it's usually through more creative means.
I know, I was just saying I saw one outside of Cinemaphile
Ah my bad
It’s ok anon
Maybe it’ll be funny at least
Deadpool was already a well established IP before his movie, not really a fair comparison
I didn't watch Spiderverse, and don't care to.
Think of how backwards that is for a moment. In order to see that ad, you need to have already given money to your competition. The family you're teying to entice has already treated their kids to the theater. Good advertising shouldn't try that, it should make YOUR movie the one that people go to the theater for, instead of trying to ride the sloppy seconds of another movie.
>but I do use Youtube with ads
I do it too on one of my devices I use to watch youtube(because I can't install an adblocker on it, long story) anyway, a few weeks ago I have seen several ads for this movie. Pretty much the trailers you see on youtube except in my local language
Audiences don't want to see movies that aren't connected to a pre-existing IP. They should've set it in the world of one of their previous movies, like Shark Tale
Imagine if Shark Tale just randomly got a The Last Wish tier sequel, that sure would be something
It looks ugly.
not that interesting story wise
oh look mean girl and wall flower chick but monsters
Monster High has done this so many times before,
that this feels like its just spinning its wheels with the
"what if school but monster" idea and nothing else
It needs more than that both story and character wise
sadly Ruby and Chelsea can't carry that burden with no interesting supporting cast
and it uses Dreamwork worst art style.
I didn't even know this movie was coming out until I saw Spider-verse last Thursday.
Weird concept and off-putting designs. Not surprised it didn't catch on.
Only the human designs are bad, which yes, is a big issue
Normally I hate gayshit in media, but the ONE time I want them to go for it they opt for that hideous cross between a toothpick and a troll doll instead.
Fun fact: one of the writers of this also co wrote the south park movie and team america (Pam Brady)
The movie is very desperate for some "not like other girls bullshit" and relies on a stupid idea for it
"I bet you didn't knew that Krakens were ACHKTUALLY the good guys"
Yes you moron, i also never knew that they were just multicolored school girls that can change sizes wherever they want because this is something your marketing team pulled out of their assoles
This premise has no other goal than selling merchn, just like the trolls movie did