What went wrong?
No like seriously what the Frick were they thinking when they allow this thing to exist and be published.
What went wrong? No like seriously what the Frick were they thinking when they allow this thing to exist and be published.
What went wrong?
No like seriously what the Frick were they thinking when they allow this thing to exist and be published.
>What went wrong?
It wasn't needed.
What went wrong was really shitty, rushed, editorial where no writer really knew what the frick was going on. Also it was a reboot and not a reboot at the same time, fully non-comital.
DC needed to do something to keep from getting shut down by WB and the biggest emergency switch in comics is a reboot. There were several problems though, reboots only work if you don’t puss out and reboot everything, not arbitrarily deciding what’s still canon and what’s not, you need to work from a clean slate. Personally though I think the biggest problem was Bob Harras hiring a bunch of his old buddies from the 90s instead of fresh new talent that would attract new readers and actually make the new52 feel new and different rather than a rehash of 90s Image and Marvel.
>Personally though I think the biggest problem was Bob Harras hiring a bunch of his old buddies from the 90s instead of fresh new talent that would attract new readers and actually make the new52 feel new and different rather than a rehash of 90s Image and Marvel.
But I thought the 90s era was better than now?
90s DC was good, 90s Marvel and Image were dogshit.
>90s DC was good
All the good parts of that era are stuff that happened in the late 80s.
Nah. Just related to OP's pic, Morrison's 90s JLA run was fantastic. DC had some really amazing 90s runs.
Not really. DC never went all in with the things that made 90s Marvel and Image so bad. You have a few moments like Booster Gold's silly armor costume, and Extreme Justice but otherwise there were a lot of good stories and runs in that time. Especially once we hit the mid-90s.
>Not really. DC never went all in with the things that made 90s Marvel and Image so bad.
the only reason why DC started a golden age during the 2000s is because they reversed 90s events like Emerald Twilight.
Knightfall was a good event as was No Man's Land. Emerald Twilight came after YEARS of character development and lead to a strong initial run with Kyle Rayner as Green Lantern, and while death of Superman was a bit weak it birthed a great Superboy solo and a pretty alright Steel solo. Flash was also at its peak during this time, Aquaman had a pretty good run under Peter David, Wonder Woman had a few good runs at the time, JLA under Morrison and Waid was great too. There's a lot of good books from that timeframe. David's Supergirl, a bunch of various Lobo stuff, some great crossovers with Marvel, Shade the Changing Man, Sandman Mystery Theatre. Oh and of course Vertigo was launched in the 90s and that lead to quite a few good minis.
>and lead to a strong initial run with Kyle Rayner as Green Lantern
Lmao
Marz had a good run.
Marz’ run was Kyle being a newbie jobber with a construct ring because the editors were too dumb to realize that being a space cop was what drew in readers.
More or less nothing drew in readers for Green Lantern. It remained consistent in sales no matter what they did with the exception of Englehart's run bringing in readers because of the Arisa shit gaining traction.
The hell are you talking about, the 2000s was a shit time for DC, with the nadir being Identity Crisis.
The 2000s was the last time DC was any good.
They only had like 4 good books running max and a lot of characters, like Tim Drake, were being anal raped by DiDio.
Knightfall started out great and got bad, Death of Superman started out bad and got great.
The only good Marvel comics from the 90s I can think of are Kurt Busiek's Marvels and
Jim Lee admitted he doesn’t like DC and Marvel is better.
>DC needed to do something to keep from getting shut down by WB
Comicbooks are dirt cheap to make.
Comics make so little money but cost so little to make that I doubt WB even notices the publishing division. Even a "blockbuster" comic success isn't even a rounding error to them.
>DC needed to do something to keep from getting shut down by WB
Bullshit, WB was never considering this.
DC Comics hasn't been profitable in decades, DC Entertainment was formed to take control of the DC IPs and make something out of them, since DC Comics was run by people who had no experience of movies and Marvel was making bank
you've got to understand they planned New 52 in advance: in 2010 they knew that Marvel movies were a big deal, it was after The Dark Knight but nothing else was making any impact, Watchmen, the big prestige project, was a flop financially, Jonah Hex flopped in late 2010, nothing else was going on except more Superman reboots (which were tied up in legal battles at the time as they often had been) another Batman sequel and Green Lantern, which was already getting hate because it looked awful the bacon suit was never fixed
DC characters can be profitable, cartoons, merchandise, all of that can make money, but actual comic books? no, and DC had been selling them below the market average for years and even committed to keep doing that with New 52, so their margins were nonexistent
the whole reason there's no other big, old comic book publishers except Marvel and DC is because the bigger companies that owned them shut them down or sold them to Marvel and DC (mostly to DC) or both (also DC) because they weren't profitable any more, but Marvel survived by selling 2-3 times as many books as DC until the late 1980s and DC survived by being owned by the mob (as part of WB, also owned by the mob) since the late 1960s (seriously, that was Kinney) and kind of lost in the giant corporation ever since, fudging the books and daring the mob accountants to say something about running two sets of accounts
I think its worth noting that DC has also always survived on consistent sales, and that one of the initiatives of the New52 was to launch 52 movie pitches. That's one of the reason so much of the DCEU pulled from the New52 as a primary source.
Nah, they tried pulling that shit with lobo and we all saw what happened. People hated because it was new, all the old guard tards that were reading this shit for literal decades hates because it was new and it wasn't that good, that made things worse.
Had the comic actually been good, nobody would've cared about the dozen or so autists that were crying about it. But as it stands, even those fat and cheap trades collecting the old Lobo stories didn't sell because Lobo fans are mostly fake fans. The biggest problem with nuBo was that it was a stupid idea that nobody did anything interesting with and that circles back to what the previous guy said about hiring hacks instead of fresh new voices.
New 52 wasn't that bad.
>What went wrong?
They gave in to fanboy cries and started slowly abandoning it after only a year.
Everything:
- Art
- writers
- betraying fans
- dropping the good mainline continuity
etc...
- also not having a plan
>- betraying fans